Volume 21–2.pdf

More documents

Recommendations

Info

{Ni Est }{W rittersiG141 FALL 1994 UPDATE ese prices are good for orders dire-' AlBadTimes porn Alphabets only! ,0110,olog o ffer s a e valtd through Octobe r 5994 All{C -- , 1A1 5}-s 1 i- C CLCISSIC CAP S IN CeNvS Reg/Bracket/Bold/Ingenus MKS -?-'. "1 W c I g v= y o u both of these for s AllrICINC1CRON1CA buy the entire AlPic A*I SomeDrawings PictureFont MK 33-1 9's Font Library (includes 12 fonts) for t o QuantaMedium Wood-Painter AlphaKidBlack Ampersands Prospera II Italic Parsons Medium -Mt Al DinoSaurier Picture Font MK L s=i Al JESSICA Plus Two Fonts MK $34.95 ea. Si )( Rundle' A*I Menu Picture Font IG 334.95 011 S:AMPLELS 1 an d we can fax you specimen sheets for the ss■ tj Antique Condensed FrenchXXXCondensed Prospera II Roman OzPosterRegular OzBrushltalic Quanta Black Wood-BoxGothic Ampersands Prospera Small Caps Parsons Light 3 Neuland (incl. KochDingbats) Alpha Kid Plain Quanta Light Wood-Barrel EgyptianCond-MediumSma I I Parsons Heavy Koch Antiqua-Medium Oz Poster Condensed s pe-ot1/41.7 ! !i AL,L, fOciR Oi shs $717.95!! ! $POS each DOWNLOCId FREE WITH 3 MONTH oe-51C,NONLINe-- svbsckip -rioN dISCOVNTS FOR s -i- vdeNTs SOCIAC1ON5 Cornpuserve 13306.2/03 I Fax 708 3281922 60204 01)1 los PO Boy. 5448, Evanston, ■t esignOnline at login to d J O* 25 812 Ask forAlphabets Fonts at your local distributors Very Soon on the I nternational TypeFounders CD-ROM and ITC Design Palette! Circle 4 on Reader Service Card The Proof Is in the Printer ...And the bike messenger's waiting. How a (fictitious) design studio overcame a series oflaser printer problems that could strike anyone, anytime. by David Pogue It was late on a Friday afternoon in one of New York City's most successful fictitious design stu- dios. Tia Sperling had an easy assignment: to print out a laser proof of the brochure mockup she had designed on her Macintosh. After printing the two-page galley, she planned to get it bike-mes- sengered to the client, then grab a cab home and relax for the weekend. She called Blazing Pedals, the bike-messenger company. "The envelope will be ready in half an hour," she told them, "and it has to be uptown by six, because my client is six-foot-five and short- tempered, and he needs this printout under his arm when his flight leaves for Tokyo at eight." They said okay. She sat at her computer, chose the Print command from the menu, leaned back, and took a sip of iced coffee. Then the Macintosh beeped. She looked at it, puzzled. This is what it told her: OK Can't open printer. Use the Chooser command on the ri menu to select another printer. "I don't want to open it:' she muttered. "I just want to print with it." She opened the Chooser desk accessory, as it was suggesting; sure enough, the window, nor- mally crowded with printer icons, was empty. "Strange;' she said. "They were there yesterday. I remember seeing them, just before Jake came by to install that system-software update—" She snapped her fingers. "Jaaake!" Jake, 21 and ponytailed, came loping in from the other side of the office. He apologized, in his noncommunicative way, and grabbed the System disks that come with every Macintosh. He used the Installer disk to reinstall the printer drivers; when the computer was restarted, the printer icons were all back where they were sup- posed to be—in the Extensions folder, inside the System folder. And, therefore, in the Chooser window "Thanks loads;' said Tia, as she selected 36 the laser printer icon once more. Now there were two problems. First problem: even when the laser printer icon was selected, the name of her printer, LaserWriter IV, didn't show up in the Chooser window. And she knew what that meant: no printer name, no communication between computer and printer—and no printout. Second problem: the Blazing Pedals guy had just showed up, grubby from the city filth and looking like a large insect in his protective gear. "Just a sec;' Tia called out to him. The computer wasn't seeing the printer. What could be wrong? She inspected the cables. It all seemed fine: the network connector was attached to her Mac; telephone wire stretched along the desk; and the other connector was attached to the printer. The printer was turned on—so why was the Mac reporting that the printer wasn't there? Since the computer was working, and the printer usually worked fine, Tia figured that either the connectors or the cable was on the fritz. But there was no time to investigate; she reasoned that she could rule out three possible flaky compo- nents in one swoop just by substituting somebody else's connector-and-cable ensemble. "Jaaaake!" Within three minutes, Jake's wiring had re- placed Tia's, and the printer was at last on speaking terms with the computer. (Only days later would Tia discover that her original cable had indeed developed a crimp.) UK OK, But Cannot Be Printed As Tia tried the Print command, she tried to smile at the impatient bike messenger, who was shifting restlessly from foot to foot. "Almost there; she cooed. But she wasn't. Now the computer told her this: R PostScript error has occurred. The document is OK, but cannot be printed. "That's whatyou think;' she told the computer. "If I can't print it, it's not OK Even Jake was nonplussed. "Huh; he said. Zephyr, Tia's wonderful but New Age partner, came over to check out the ruckus. Zephyr sized up the situation immediately. "Your work is too complex;' she said. Tia was hurt. "But this is exactly the effect the client wanted! He kept saying, 'I want this to be the mother of all brochures!" "No, no, not the design;' replied Zephyr, "the document." PostScript, she reminded Tia, is the behind-the-scenes code language spoken by com- puters to laser printers. A PostScript error can mean only one of two things: either the fonts or the graphics are too complex for the printer to handle. In Tia's PageMaker document, one or the other was having a bad hair day. Tia glanced nervously at the bike messenger, Continued on page 40
Al SLOOP SCRIPT (THREII. STYLES AVAIL EVA ANTIQUA HEA GROTESCA EXTRA CONDENSE abebefg4Wilmnopcirotuua1 p; Introducing FontHaus FontSqueezer,'' the clever utility that automatically removes extra screen font sizes from font suitcases. If you use ATM on the Macintosh, you only need one size of each screen font installed. Extra screen fonts take up more disk space than you think! For more information see the Reader Response Card in this issue of U81c or call FontHaus. $29. Circle 5 on Reader Service Card a 1 MILDEW ROMAN $59 ntIqua c $49, ($79 WITH BLACK) STELLAR CLASSIC REGULAR $49 (FULL FAMILY AVAILABLE SEPTEMBER, 1994) abcdefghijklmnopqrstuvvvxyz are always arr vmg a ontHaus. o our st to eld CT 06430 USA, Toll-free (USA or Canada) 800 942 9110, Telephone 203 367 1993, ntHaus International Ltd. Market Street, Bradford-Upon-Avon Avon BA15 ILK United Kingdom, Telephone 0985 844061, Fax 0985 844062 ustralia 8 New Zealan = iance, Beigiuni, Luxembourg, Spain ortuga 1 48 89 60 46 erniany tzer an Stria t. Swede 8 Norway , call UK office. STYLE I GALLO NUMBERS: TI1REE STYLES, EACH WITH CIRCLE, DIAMOND AND SQUARE CHARACTERS STYLE 2 IN REVERSE AND POSITIVE STYLE 3 abcdephijklmnopqrstuvwxyz MEND ITALIC $35. FULL FAMILY AVAILABLE AT DISCOUNT. PRODUCTS growing library of over io,000 fonts (our catalog, included inx-height, is pro- duced three times a year so that we're able to show you new fonts frequent] Speaking of new fonts, we welcome new design submissions. So you've got a type design up your sleeve, (or if you want. to lace order), call us toll-free from the USA or onager (AIM) recominended. Prices in SUS. Price and product availability subject to change FontSqneexer System Requirements: Macunosh 68920 or better, System 7.0 or higher, 4mb RAM, h desk without notice. For pricing and product availability outside the USA, please contact your nearest Fond fans distributor. Macintosh is a trademark of Apple Computer, Inc. ATM and Adobe Type Manager are trademarks of Adobe Systerns, Inc. FontSqueezer is a trademark of Noticeable ByteMarks. FontHaus, the FontHaus logo and x-height are trademarks of FontHaus Inc. Other product names are trademarks of their respective owners. 01994 FontHaus Inc. 37 FONT DAUS p i FROM 1 THRU 99 EACH. $39 PER STYLE OR ALL THREE FOR $99. Now in full-color, the new x-height features stories about incunabula (those beautiful works printed before 1500, including the Gutenberg Bible), [T-261, TrueType GX and more. x-height also contains the FontHaus Catalog. Over 1,700 fonts are displayed. $7 or free with a font order.
Page 1 and 2: INTERNATIONAL TYPEFACE CORPORATIO'
Page 3 and 4: ITC Bodoni Family (see article on p
Page 5 and 6: Art Parts is losing its yip on real
Page 8 and 9: ITC BODONITM NOTES FROM PARMA by Su
Page 10 and 11: A HEBREW alphabet from Pel Solenne
Page 12 and 13: ■ ■W IMHOF. ■ ■■■■ --
Page 14 and 15: a distinct Bodoni flavor—a flavor
Page 16 and 17: ITC BODONI SEVENTY-TWO BOOK 48/5 6
Page 18 and 19: ITC BODONI TWELVE BOOK, BOOK ITALIC
Page 20 and 21: ALL IMAGES © 1994. JAMES WASSERMAN
Page 22 and 23: The Egyptian Book of the Dead, prop
Page 24 and 25: Colin Brignall London, England I'm
Page 26 and 27: Behind every typeface are two disti
Page 28 and 29: CAROL TWOMBLEY Palo Alto, Californi
Page 30 and 31: Typefaces include: Univers Frutiger
Page 32 and 33: ORESPEARE PROJECT n9,10...2 %V 1.15
Page 34 and 35: Z Ss Cr I. W1CCLE trIcK 2. li.00 BU
Page 38 and 39: "My advice to anyone starting an ag
Page 40 and 41: F7‘ abb. 4_ 1 tZ, I 4- 1111" AUTU
Page 42 and 43: A URW's exclusive letter spacing to
Page 44 and 45: Kerning easy as 123 The URW gcesnus
Page 46 and 47: Datafont Systems UK Ltd. Datafont S
Page 48 and 49: z O ral 8-1 0 U U U 1-1 Fall 1994 T
Page 50 and 51: z a 1-1 z 0 U E-4 ITC Boutros Calli
Page 52: Voking for afresh face? Find out ab
Page 55 and 56: FgeFg Fig Fg g Fig Fig Fg Fg g Fig
Page 57 and 58: A*I Toskana [$34.951 ONLINE SPECIAL
Page 59 and 60: Personal Address Books Make a new f
Page 61 and 62: 3456789(© :;\140j@TmMIciAlfficaDer
Page 63 and 64: Adi Al DinoSaurier $34.00 Type Desi
Page 65 and 66: SEE Hill [1111E11 FDA MORE IfifillI
Page 67 and 68: ITCH [IFSIGN iAtETTE. I E C PHOTOGR
Page 69 and 70: 7:45 p.m. You meet with your creati
Page 71: It's the single source of quality d

Volume 21–2.pdf

Create successful ePaper yourself

Delete template?

Save as template?