18.01.2013 Views

Planning for Sport and Active Recreation Facilities ... - Brent Council

Planning for Sport and Active Recreation Facilities ... - Brent Council

Planning for Sport and Active Recreation Facilities ... - Brent Council

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

63<br />

Gym Memberships<br />

The table below sets out the number of health <strong>and</strong><br />

fitness memberships in the borough; this excludes the<br />

school sites which don’t allow public access. Only 6 of<br />

the 15 sites allow the general public to use the facilities<br />

on a pay <strong>and</strong> play basis. 4 of the sites are owned by <strong>Brent</strong><br />

<strong>and</strong> one facility is owned by the City of Westminster,<br />

giving in total 5 local authority sites. This is important as<br />

the National Audit of Fitness consumers identified that<br />

nationally the lower income groups are underrepresented<br />

as users of health <strong>and</strong> fitness facilities. However, there is a<br />

large majority of people on lower incomes who use local<br />

authority owned health <strong>and</strong> fitness facilities rather than<br />

the commercial / registered membership facilities.<br />

Table 18: Gym memberships<br />

In total there are 22,105 health <strong>and</strong> fitness members<br />

within the borough <strong>and</strong> the Fitness Industry Association<br />

(FIA) has stated that nationally, 12% of the population<br />

currently have a health <strong>and</strong> fitness membership. This<br />

is set to continue to grow <strong>and</strong> has increased 3% over<br />

the last year alone. Currently in <strong>Brent</strong> only 8% of the<br />

population have memberships at these facilities. This<br />

means that to get to the national average, there would<br />

need to be another 11,399 memberships within the<br />

borough. <strong>Brent</strong> currently has 1,209 stations available<br />

to the public, the estimated dem<strong>and</strong> converts to an<br />

additional 652 fitness stations. This is calculated by using<br />

Engl<strong>and</strong> penetration rates <strong>and</strong> it is stated by the FIA that<br />

London penetration rates are on average 33% higher<br />

than the rest of Engl<strong>and</strong>, meaning that there would be<br />

even more scope to increase health <strong>and</strong> fitness facilities.<br />

The increase of the borough’s population will only<br />

Facility Current registered members Type of public accessibility<br />

Bridge Park Community<br />

Leisure Centre<br />

270 Pay <strong>and</strong> Play <strong>and</strong> Registered<br />

Membership<br />

Cannons Health Club 3300 Registered Membership<br />

Charteris <strong>Sport</strong>s Centre 300 Pay <strong>and</strong> Play <strong>and</strong> Registered<br />

Membership<br />

Energie Fitness Club 350 Registered Membership<br />

Fitness First Health Club (Alperton) 3000 Registered Membership<br />

Fitness First Health Club (Kilburn) 2000 Registered Membership<br />

Fitness First Health Club (Kingsbury) 2000 Registered Membership<br />

Genesis Gym <strong>and</strong> Fitness Studio 750 Registered Membership<br />

Livingwell Health Club 700 Registered Membership<br />

Manor Health <strong>and</strong> Leisure Club 1000 Registered Membership<br />

Moberly <strong>Sport</strong>s <strong>and</strong> Education Centre 1500 Pay <strong>and</strong> Play <strong>and</strong> Registered<br />

Membership<br />

Uniq Health <strong>and</strong> Fitness 900 Registered Membership<br />

University of Westminster 650 Pay <strong>and</strong> Play <strong>and</strong> Registered<br />

Membership<br />

Vale Farm <strong>Sport</strong>s Centre 1050 Pay <strong>and</strong> Play <strong>and</strong> Registered<br />

Membership<br />

Willesden <strong>Sport</strong>s Centre 4335 Pay <strong>and</strong> Play <strong>and</strong> Registered<br />

Membership<br />

Total Members 22105 6 pay <strong>and</strong> play, 9 Registered<br />

Membership<br />

Average Number of members 1474

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!