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Undergraduate international course guide - Edith Cowan University

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usiness<br />

business is different at Ecu. We provide you with up-to-date<br />

theoretical knowledge, practical experience and important<br />

employability skills like problem-solving and communication.<br />

We consult with industry, so we know what employers are<br />

expecting from you, and we offer you opportunities to get your<br />

career on track with industry practice and work experience.<br />

our <strong>course</strong>s are designed with your future in mind, so get set for<br />

a rewarding and successful journey.<br />

ConneCt to SuCCeSS<br />

There is a wide range of opportunities on offer for our Business<br />

students to improve their skills in a practical setting. Some of the<br />

opportunities offered to students in 2011 included a finance work<br />

experience program through the National Australia Bank (NAB)<br />

called ‘UniConnect@nab’, a chance to develop market research<br />

skills through the Perth Fashion Festival, and occasions to<br />

participate in authentic business challenges such as the Deloitte<br />

Dream Team competition.<br />

Get the eCu buSineSS edGe<br />

We will teach you all you need to know about business, but we<br />

will also provide you with the critical skills to get ahead in your<br />

career. ECU Business Edge is a core program of our Business<br />

“Thanks to Ecu I now find myself in a<br />

unique position.”<br />

<strong>course</strong>, focused on building your employability skills alongside<br />

your business expertise. You will develop skills such as leadership,<br />

teamwork, critical thinking and much more – skills that will give<br />

you the edge when you graduate.<br />

mAkinG A CAreer, mAkinG A differenCe<br />

ECU Business and Psychology graduate Rebecca Olsen’s career<br />

is off to a flying start with the successful launch of her own<br />

business, a high school program called ‘The Becoz Project’ that<br />

aims to boost confidence in teens. Rebecca’s journey started<br />

when she won the 2009 WA Business Icon competition.<br />

“One of my lecturers encouraged me to enter the Business Icon<br />

competition, and I have never looked back,” she said.<br />

eCu buSineSS StudentS win 2011<br />

GooGle ChAllenGe<br />

Competing against 35,000 students globally, a team of four ECU<br />

Marketing students won the 2011 Google Online Marketing<br />

Challenge for the Japan/Asia Pacific Region. The team worked<br />

with local business Muddy Creek, an all-natural soap company,<br />

to develop an effective online marketing campaign using $200<br />

worth of Google AdWords. As winners, the students took a trip to<br />

the Google Australia Headquarters in Sydney.<br />

I chose ECU for its practical approach and reputation.<br />

The flexibility it offers has been a really important factor in<br />

my success. I have managed to attain High Distinctions in<br />

assessments, while holding down a full-time job. The ability<br />

to combine the practical skills which I learnt during an<br />

apprenticeship, and the academic skills I learn at university,<br />

has put me in a unique position.<br />

liam Thomas<br />

Ecu Finance and Management student buSineSS<br />

41

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