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Undergraduate international course guide - Edith Cowan University

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“I feel like I am achieving something<br />

all the time.”<br />

In my opinion, ECU is the best university to study a<br />

degree in broadcasting and journalism. The facilities,<br />

lecturers and atmosphere have all been fantastic!<br />

There are so many interesting units which are invaluable<br />

when it comes to making a good journalist. In addition<br />

to industry specific skills, I have also improved my time<br />

management, self discipline and determination, which<br />

has helped with academic thinking and made me feel<br />

positive about my future.<br />

Malcolm coleman<br />

Ecu broadcasting and Journalism student<br />

Required units Credit Points<br />

BRO2025 Broadcasting Skills 15<br />

BRO2026 Finding Context in Reportage 15<br />

JOU2103 Media Law and Ethics 15<br />

BRO2000 Radio Newsroom 15<br />

BRO3010 Practical Broadcasting 15<br />

BRO3000 TV Journalism 15<br />

POL3127 Australian Government 15<br />

Select one unit from the following list:<br />

BRO3106 Sports Broadcasting 15<br />

CMM3104 Professional Placement 1 15<br />

JOU3110 Freelance Journalism 15<br />

CMM3108 Independent Study Unit 15<br />

HIS3101 Human Rights: Struggles for Global Justice 15<br />

Recommended Electives<br />

It is recommended that students intending to study the<br />

Broadcasting Major complete the following Foundation Program<br />

elective units.<br />

Select three units from the following list:<br />

BRO1000 iTalk@ECU: Presentation Skills 15<br />

FAV1101 Introduction to Digital Video 15<br />

CMM1104 Writing for the Media 15<br />

Select one unit from the following list:<br />

CMM1107 Creative Thinking 15<br />

CSV1105 Interpersonal Skills 15<br />

careers: Broadcaster, Online Reporter, Producer, Presenter.<br />

Creative services<br />

campus: Mount Lawley<br />

For students who wish to diversify their creative skills and<br />

knowledge rather than to be a specialist in one creative<br />

communication discipline. The growth of the creative industries<br />

or creative economy means that more organisations will require<br />

the creative services of talented individuals or businesses in areas<br />

such as advertising, design, public relations, specialist writing, print<br />

publishing, desktop publishing and other related fields.<br />

Students may commence Level Two units of their Major in the<br />

first and second semesters of enrolment.<br />

Required units Credit Points<br />

Select four units from the following list:<br />

ADV2102 Creative Strategy: Process and Execution 15<br />

ADV2116 Foundations of Advertising 15<br />

BRO2025 Broadcasting Skills 15<br />

CMM2120 Integrated Marketing Communications 15<br />

DES2101 Design Practices: Identity 15<br />

DES2103 Desktop Publishing 15<br />

DES2203 Design Practices: Publication 15<br />

FAV2101 Introduction to Video Production 15<br />

FAV2201 Video Production: Drama and Documentary 15<br />

IMM2123 Interactive Multimedia Authoring 1 15<br />

JOU2111 Introduction to Journalism 15<br />

PHO2103 Studio Work 15<br />

PHO2221 Advanced Digital Photomedia 15<br />

PRN2124 Public Relations Event Management 15<br />

PRN2110 Foundations of Public Relations 15<br />

PRN2123 Public Relations Techniques 15<br />

Select four units from the following list:<br />

ADV3111 The Business of Publishing 15<br />

CMM3104 Professional Placement 1 15<br />

CMM3108 Independent Study Unit 15<br />

DES3206 Design Practices: Information and<br />

Advertising Design 15<br />

FAV3231 Digital Video 2 15<br />

PHO3201 Photojournalism and Editorial Practice 15<br />

PHO3305 Studio Applications for Advertising 15<br />

PRN3122 Corporate Communication 15<br />

WRT3114 Writing and Editing 15<br />

WRT3123 Production, Editing and Design 15<br />

Recommended Electives<br />

It is recommended that students intending to study the Creative<br />

Services Major Select four of the following foundation electives.<br />

CMM1107 Creative Thinking 15<br />

CMM1114 Professional Communication 15<br />

FAV1101 Introduction to Digital Video 15<br />

IMM1121 Digital Photomedia 15<br />

IMM1122 Publishing on the World Wide Web 15<br />

PHO1105 Photo Work* 15<br />

* Students should select PHO1105 if they intend to complete PHO2103.<br />

careers: Advertising Executive, Public Relations Executive,<br />

Creative Consultant, Graphic Designer, Writer, Publisher.<br />

journalism<br />

campus: Mount Lawley<br />

In a world awash with spin, the practice of high quality journalism<br />

has never been more important. This journalism major covers<br />

writing and research skills, working in audio, video and online<br />

environments, and the legal and ethical frameworks of the<br />

profession. Students can also study specialist areas such as<br />

politics, science, health, business and sports reporting.<br />

Additional Major Information<br />

It is recommended that students intending to study the<br />

Journalism Major select Foundation Program electives from the<br />

following list:<br />

BRO1000 iTalk@ECU: Presentation Skills 15<br />

CMM1104 Writing for the Media 15<br />

CSV1105 Interpersonal Skills 15<br />

FAV1101 Introduction to Digital Video 15<br />

Accreditation: The <strong>course</strong> is accredited by the Journalism<br />

Education Association of Australia (JEAA), and successful students<br />

regularly win national journalism awards and work in major news<br />

organisations around Western Australia.<br />

Required units Credit Points<br />

JOU2103 Media Law and Ethics 15<br />

JOU2107 Political Journalism 15<br />

57<br />

CommuniCAtionS & ArtS

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