Nordic Vision - nr 5 2006 - Sveriges Kontaktlinsförening
Nordic Vision - nr 5 2006 - Sveriges Kontaktlinsförening
Nordic Vision - nr 5 2006 - Sveriges Kontaktlinsförening
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trappings of a big city, cheaper drinks and California<br />
(and Texas) wines and you are not going to walk away<br />
unhappy or undernourished from Houston.<br />
The bottom line is that it will not cost you<br />
much, you’ll have a good time and, above all, you’ll<br />
learn something – hopefully a lot! If this is not enough<br />
to convince a few of you to come for a visit I will drop<br />
the registration fee for you, my Swedish colleagues, by<br />
100 dollars to somewhere in the neighborhood of 200<br />
dollars.<br />
The University of Houston College of Optometry<br />
continuing education (CE) program is an important<br />
link between us and our profession. One of our priorities<br />
is to serve our profession, but our CE department has to<br />
be profi table. Our Cornea meeting is traditionally our<br />
biggest program both in terms of attendance and profi t.<br />
Th e success of this meeting is one reason I can give our<br />
Viking visitors a break on the registration fee.<br />
Talking about money brings to my mind<br />
another aspect of our operations, our clinical program.<br />
Our clinical program must be solvent – it must not cost<br />
the tax payer money for me to examine a patient. We<br />
are a teaching institution, so we are not going to be a<br />
high volume clinic, but we must be effi cient and fi scally<br />
responsible. Indeed, if we can do better than just break<br />
even we will make money that we can use to buy new<br />
equipment and to support education and research. Th e<br />
latest fi gures on the income of our clinic activities have<br />
just come in and I will here share with you some interesting<br />
numbers.<br />
Our clinics earned between 4 to 5 million<br />
dollars last year and while accomplishing this feat we<br />
managed to give away more than 500 000 dollars to<br />
indigent care. Th at is right – we gave people, who had<br />
no money, free services to the tune of half a million<br />
dollars! We help poor people, members of our society<br />
without insurance, citizens in fi nancial straights, hurricane<br />
victims etc. We turn nobody away! I hear<br />
sometimes, when visiting Sweden, that doctors in the<br />
US are only interested in money and, if you, the patient,<br />
don’t have money or insurance, you are out of luck.<br />
Now you know that this is a lie, or as we say in Texas,<br />
it is ‘BULLSHIT’. Th is year, by being more effi cient and<br />
promoting our services better, we took in an extra cool<br />
million dollars! Who says that state institutions must<br />
cost the taxpayers a lot of money?<br />
An important aspect of our clinical program<br />
is not only to provide excellent patient care and clinical<br />
training of tomorrow’s practitioners, but also to teach<br />
our young clinicians to charge for their services. We<br />
must request payment for the care we provide. Th e<br />
State of Texas does not permit us to give away services<br />
and material. However, when patients do not have the<br />
means to pay for these services or materials, such as<br />
spectacles, contact lenses and medications, we have<br />
programs to help out. Most of our income is derived<br />
from insurance, both federal and private. To get to that<br />
money we must fi le the claims correctly, which is a<br />
huge subject area itself. Our records must back up whatever<br />
we ask to receive and, in the case of federal money,<br />
it is a felony (read likely imprisonment) to fi le a false<br />
claim. Th is is a serious business our student clinicians<br />
must learn and running our clinics as a private entity<br />
is a very good lesson for them to take with them into<br />
practice aft er completing the qualifi cations for a<br />
license.<br />
Finally, come to Texas and enjoy our hospitality,<br />
do some Christmas shopping and most<br />
importantly receive great continuing education by the<br />
best in the business!<br />
University of Houston College of Optometry invites you to their 23 rd Cornea. Contact Lenses and Contemporary <strong>Vision</strong> Care Conference.<br />
OUTLOOK | JAN BERGMANSON<br />
XXX<br />
NORDIC VISION 5·<strong>2006</strong> 9