BeWL Heft 6 - Departement BWL - Universität Bern

Publikationen und Preise am Departement BWL
Bücher
– Morlock, M.; Schwindt, C.; Trautmann, N.;
Zimmermann, J. (2006): Perspectives on Operations
Research, Deutscher Universitäts-Verlag,
Wiesbaden.
– Weissbrich, D. (2006): Produktvorankündigungen.
Grundlagen, Wirksamkeit, Management,
VDM Verlag, Saarbrücken.
– Zaugg, R. (2006): Handbuch Kompetenzmanagement.
Durch Kompetenz nachhaltig Werte
schaffen, Haupt Verlag, Bern / Stuttgart / Wien.
Neuauflage Bücher
– Homburg, Ch.; Krohmer, H. (2006): Marketingmanagement:
Strategie – Instrumente – Um-
setzung – Unternehmensführung, 2. Auflage,
Gabler, Wiesbaden.
Wissenschaftliche Artikel
– Bailey, W.; Karolyi, G. A.; Salvà, C. (2006): The
Economic Consequences of Increased Disclosure:
Evidence from International Cross-Listings, Journal
of Financial Economics, Vol. 81, S. 175–213.
– Haas, A. (2006): Bestimmungsfaktoren des Beratungserfolges:
Eine informationsökonomische
Betrachtung und empirische Analyse im Handel.
Schmalenbachs Zeitschrift für betriebswirtschaftliche
Forschung 58. Jg., S. 638–664.
Beiträge in referierten Konferenzbänden
– Ballestin, F.; Trautmann, N. (2006): A metaheuristic
appraoch for the resource-constrained
weighted earliness-tardiness project scheduling
problem, in: Proceedings of the 10 th International
Workshop on Project Management and Scheduling.
Posnan / Poland. S. 56–62.
– Fux, M.; Noti, M.; Myrach, T. (2006): Quality of
Feedback to E-Mail Requests – An Explorative
Study in Alpine Tourism Destinations, in: Hitz,
M.; Sigala, M.; Murphy, J. (Eds.): Information and
Communication Technology in Tourism 2006,
Springer, Wien et al., S. 370.
– Fündeling, C.-U.; Trautmann, N. (2006): Scheduling
of make and pack plants: a case study, in:
Marquardt, W.; Pantelides, C. (Hrsg.): 16 th European
Symposium on Computer Aided Process
Engineering and 9 th International Symposium on
Process Systems Engineering, Elsevier,
S. 1551–1556.
– Krohmer, H.; Malär, L.; Nyffenegger, B. (2006):
The Interaction Between a Brand’s Personality
and Its Consumers: Performance Implications and
Implementation Issues, in: Proceedings of the
35 th EMAC Conference, Athens / Greece.
– Krohmer, H.; Miller, K.; Hofstetter, R. (2006):
Measuring Consumers’ Willingness to Pay with
the Contingent Valuation Approach, in: Proceedings
of the AMA 2006 Summer Marketing
Educators’ Conference, Chicago / USA.
– Leschnikowski, K.; Schweizer, M.; Drengner,
J. (2006): Celebrity Endorser as «Image Conditioner»
for Brands? An Empirical Study Based
on the Match-up Hypothesis, in: Proceedings of
the AMA Winter Educators’ Conference 2006,
St. Petersburg / USA.
– Miller, K.; Krohmer, H.; Hofstetter, R. (2006):
Eliciting Consumers’ Willingness to Pay with Self-
Explicated Approaches: Conceptual Discussion
and Empirical Study, Proceedings of the 35 th
EMAC Conference, Athens / Greece.
– Rank, O. N. (2006): Interdependencies Between
Reputation, Friendship, and Cooperation in
Networks of Strategy Making, Proceedings of the
26 th International Sunbelt Conference, Vancouver
/ Canada.
– Rank, O. N. (2006): Integrated versus Core-
Periphery Structures in Regional Biotechnology
Networks, Proceedings of the 26 th International
Sunbelt Conference, Vancouver / Canada.
– Schwindt, C.; Herrmann, S.; Trautmann,
N. (2006): A heuristic decomposition method for
the short-term planning of continuous plants,
in: Proceedings of the 10 th International Workshop
on Project Management and Scheduling,
Posnan / Poland, S. 313–318.
– Schwindt, C.; Herrmann, S.; Trautmann,
N. (2006): Planning and scheduling of multipurpose
continuous plants, in: Marquardt, W.;
Pantelides, C. (Eds.): 16 th European Symposium
on Computer Aided Process Engineering and
9th International Symposium on Process Systems
Engineering, Elsevier, S. 2159–2164.
– Trautmann, N.; Schwindt, C. (2006): Priority-rule
based scheduling of chemical batch processes,
in: Marquardt, W.; Pantelides, C. (Eds.): 16 th European
Symposium on Computer Aided Process
Engineering and 9 th International Symposium on
Process Systems Engineering, Elsevier,
S. 2165–2170.
BeWL 6/2006 Information
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