EHL Course Catalogue 2011-2012 - Ecole Hôtelière de Lausanne

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8211IC – Financial management ................................................................................................................................................ 27 8232IC – Marketing and Revenue management ........................................................................................................................ 27 8213IC – Human resources and financial metrics ...................................................................................................................... 28 8214IC – Foodservice and performance .................................................................................................................................... 28 8215IC – Lodging and performance ........................................................................................................................................... 28 8236IR – Advanced decision- making tools ................................................................................................................................ 29 MODULE: VALUE CREATION IN THE EXPERIENCE ECONOMY ..................................................................................... 29 8221IC – Service marketing and management .......................................................................................................................... 30 8222IC – Customer interface in foodservice .............................................................................................................................. 30 8223IC – Customer interface in lodging ..................................................................................................................................... 31 8224IC – Customer information management........................................................................................................................... 31 MODULE: SERVICE PROCESS MANAGEMENT .............................................................................................................. 32 8231IC – Service operations management ................................................................................................................................ 32 8233IC – Hospitality processes................................................................................................................................................... 33 8230IC – Processes and information systems ............................................................................................................................ 33 YEAR 3 COURSES .............................................................................................................................................................. 34 MODULE: STRATEGIES AND INNOVATION .................................................................................................................. 35 8311AC – Strategic management ............................................................................................................................................... 35 MODULE: TRENDS AND INNOVATION......................................................................................................................... 35 8312AS – Trends and innovation ............................................................................................................................................... 35 CONCENTRATION: FINANCE ........................................................................................................................................ 36 8331AC – Corporate finance ...................................................................................................................................................... 36 8332AC – Real Estate management ........................................................................................................................................... 36 8333AC – Market finance ........................................................................................................................................................... 37 CONCENTRATION: MARKETING .................................................................................................................................. 38 8341AC – Negotiation and sales force management ................................................................................................................. 38 8342AC – Marketing intelligence ............................................................................................................................................... 38 8343AC – Digital marketing ........................................................................................................................................................ 39 CONCENTRATION: ENTREPRENEURSHIP ..................................................................................................................... 40 8351AC – Performance monitoring in SMEs .............................................................................................................................. 40 8352AC – Entrepreneurship and risk management ................................................................................................................... 41 8353AC – Innovation and business intelligence ......................................................................................................................... 41 DIPLOMA WORK .......................................................................................................................................................... 42 Student business project ............................................................................................................................................................ 42 Dissertation ................................................................................................................................................................................ 42 ELECTIVE COURSES .......................................................................................................................................................... 43 8407BM – Interpersonal relations ............................................................................................................................................. 44 8409BM – Sociology ................................................................................................................................................................... 44 8416BM – Psychology ................................................................................................................................................................ 45 8412BM - Interior design ........................................................................................................................................................... 45 8413AM – Ethics and responsibility ........................................................................................................................................... 45 8435IR – Facilities management ................................................................................................................................................ 46 8408IM – Nutrition .................................................................................................................................................................... 46 8411AM – Advanced statistics ................................................................................................................................................... 47 8410AM – Research methodology ............................................................................................................................................. 48 8400-2BM - Business French level pre-intermediate ................................................................................................................. 48 8400-3IM - Business French level intermediate oral .................................................................................................................. 48 8400-4IM - Business French level intermediate written ............................................................................................................ 49 8405IM – Rédaction académique .............................................................................................................................................. 49 8400-1BM – Spanish level beginner ........................................................................................................................................... 49 8400-2BM – Spanish level pre-intermediate ............................................................................................................................. 50 8400-3IM – Spanish level intermediate oral .............................................................................................................................. 50 8400-4IM – Spanish level intermediate written ......................................................................................................................... 50 Ecole Hôtelière de Lausanne – Course Catalogue Page | 2
8402-1BM – German level beginner .......................................................................................................................................... 51 8402-2BM – German level pre-intermediate ............................................................................................................................. 51 8402-3IM – German level intermediate ..................................................................................................................................... 52 8403-1BM – Mandarin level beginner ....................................................................................................................................... 52 8403-2BM – Mandarin level pre-intermediate .......................................................................................................................... 52 8403-3IM – Mandarin level intermediate .................................................................................................................................. 53 8405IM – Academic writing ....................................................................................................................................................... 53 8406IM – Business English level intermediate ........................................................................................................................... 54 8406AM – Business English level advanced ............................................................................................................................... 54 DIPLOMA PROGRAMME .............................................................................................................................................. 55 CONCEPT OF THE DIPLOMA PROGRAMME ...................................................................................................................... 56 SEMESTER 1 COURSES ..................................................................................................................................................... 58 MODULE : ARTS DE LA TABLE & GASTRONOMY ......................................................................................................... 59 5111 – Gastronomy Theory ........................................................................................................................................................ 59 5121 – Arts de la table Theory ................................................................................................................................................... 59 5134 – Stewarding Theory ......................................................................................................................................................... 59 5114 – Beverage Knowledge ...................................................................................................................................................... 60 5115 – Restaurant Management Theory I ................................................................................................................................. 60 5179 – Professional Mathematics .............................................................................................................................................. 60 MODULE : HOSPITALITY & ART DE VIVRE ................................................................................................................... 61 5138 – Reception Theory ........................................................................................................................................................... 61 5135 – Housekeeping Theory I ................................................................................................................................................... 61 5132 – Laundry Theory .............................................................................................................................................................. 61 5175 – Economic I ...................................................................................................................................................................... 62 5151 – Language I ...................................................................................................................................................................... 62 MODULE : BUSINESS & TECHNOLOGY I ....................................................................................................................... 62 5180 – Marketing I ..................................................................................................................................................................... 62 5170 – General Accounting & Financial Management I ............................................................................................................. 63 5177 – Law I ............................................................................................................................................................................... 63 5190 – Human Resources Management I .................................................................................................................................. 63 5168 – Introduction to Architecture .......................................................................................................................................... 64 5150 – Business Communication I ............................................................................................................................................. 64 MODULE : OPERATIONAL COMPETENCIES .................................................................................................................. 64 5110 – Gastronomy Practical ..................................................................................................................................................... 64 5120 – Arts de la table Practical ................................................................................................................................................. 65 5133 – Stewarding Practical ....................................................................................................................................................... 65 5137 – Reception Practical ......................................................................................................................................................... 65 5131 – Housekeeping Practical .................................................................................................................................................. 66 5136 – Laundry Practical ............................................................................................................................................................ 66 5160 – Management Information Systems Tools I..................................................................................................................... 66 YEAR 2 COURSES .............................................................................................................................................................. 67 MODULE : HOSPITALITY & GASTRONOMY .................................................................................................................. 68 5230 – Rooms Management ...................................................................................................................................................... 68 5215 – Restaurant Management Theory II ................................................................................................................................ 68 5275 – Economics II ................................................................................................................................................................... 68 5251 – Language II ..................................................................................................................................................................... 69 MODULE : BUSINESS & TECHNOLOGY ........................................................................................................................ 69 5280 – Marketing II .................................................................................................................................................................... 69 5270 – General Accounting & Financial Management II ............................................................................................................ 69 5277 – Law II .............................................................................................................................................................................. 70 5290 – Human Resources Management II ................................................................................................................................. 70 5268 – Engineering Theory ........................................................................................................................................................ 71 5220 – Cyber Hotel..................................................................................................................................................................... 71
Page 3: CONTENT PHILOSOPHY OF LEARNING ....
Page 7 and 8: Philosophy of Learning � A social
Page 9 and 10: CONCEPT OF THE BACHELOR PROGRAMME T
Page 11 and 12: There are three categories of cours
Page 13 and 14: � Objective After passing this un
Page 15 and 16: 7046BC - Supervision techniques 20
Page 17 and 18: choose the right raw materials and
Page 19 and 20: 7064BC - Advanced service technique
Page 21 and 22: MODULE: INTRODUCTORY DECISION-MAKIN
Page 23 and 24: financial structures of the major a
Page 25 and 26: � Objective Students will use fin
Page 27 and 28: 8113BR - Microeconomics 40 hours of
Page 29 and 30: MODULE: VALUE CREATION FOR THE COMP
Page 31 and 32: 8236IR - Advanced decision- making
Page 33 and 34: 8223IC - Customer interface in lodg
Page 35 and 36: planning, organization and control
Page 37 and 38: MODULE: STRATEGIES AND INNOVATION 8
Page 39 and 40: � Property type: traditional hote
Page 41 and 42: � Objective On completion of this
Page 43 and 44: 8352AC - Entrepreneurship and risk
Page 45 and 46: ELECTIVE COURSES Years 1 to 3 Modul
Page 47 and 48: conformity. They will evaluate the
Page 49 and 50: nutrients, carbohydrate, protein, f
Page 51 and 52: 8400-4IM - Business French level in
Page 53 and 54: � Summary This module will give s
Page 55 and 56:
� Summary This Mandarin course en
Page 57 and 58:
Diploma programme Our aim in the Ho
Page 59 and 60:
� Internships During the second t
Page 61 and 62:
MODULE : ARTS DE LA TABLE & GASTRON
Page 63 and 64:
MODULE : HOSPITALITY & ART DE VIVRE
Page 65 and 66:
� have a global, analytical view
Page 67 and 68:
� Objective Upon successful compl
Page 69 and 70:
YEAR 2 COURSES Year 2 Module Hospit
Page 71 and 72:
5251 - Language II 30 hours of cont
Page 73 and 74:
5268 - Engineering Theory 32 hours
Page 75 and 76:
planner (architect, engineer, indus
Page 77 and 78:
CONCEPT OF THE MASTER PROGRAMME The
Page 79 and 80:
Hotel Design & Facility Management
Page 81 and 82:
Business Research Methods 45 hours
Page 83 and 84:
managers engage in when strategizin
Page 85:
CAPSTONE PROJECT - Master Business
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EHL Course Catalogue 2011-2012 - Ecole Hôtelière de Lausanne

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