I am Anna - Eventfaqs
I am Anna - Eventfaqs
I am Anna - Eventfaqs
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IN FOCUS<br />
Maison De La Perle<br />
Showcase Raima Sen<br />
Commenting on the initiative, Mehul Choksi, CMD,<br />
Gitanjali Group said: “This is the second year of “Ticket<br />
to Bollywood” and we are proud to bring with it more<br />
oomph, gl<strong>am</strong>our and glitz for our esteemed guests<br />
and jewellery partners at the IIJS. Gitanjali Group has<br />
formed a supreme bond with entertainment, jewellery<br />
and fashion and we endeavour to cement this bond<br />
with each passing year, with exclusive and high end<br />
events as Ticket to Bollywood and more.”<br />
Gitanjali Group in association with the Maison De La<br />
Perle, also organized a unique fashion show – Pearl<br />
of Tahiti – the Princess of Ocean, to mark 50 years of<br />
Maison de la Perle, showcasing magnificent Tahitian<br />
pearls.<br />
Shibani Kashyap and Neil Nitin Mukesh<br />
4 September 2011, EXPERIENTIAL MARKETING 35<br />
Shehzahn Pad<strong>am</strong>see with<br />
Raageshwari Loomba<br />
Riya Sen<br />
Prachi Desai<br />
Commenting on this association, Jeanne Lecourt,<br />
Marketing and PR Manager, Maison de la Perle<br />
(Tahiti) said: “ It was a pleasure to associate with the<br />
Gitanjali Group, recognized jewelery pioneers in India,<br />
and be offered a platform as exclusive as the “Ticket<br />
to Bollywood” to showcase our prized possessions –<br />
Tahitian Pearls.”<br />
The different events held by Gitanjali during this period<br />
thus helped to reinforce its image as the biggest and<br />
most forward looking jewellery house in the country<br />
today. They also showcased its close links with the<br />
worlds of fashion and Bollywood, and helped further<br />
the process of integrating the jewellery industry into the<br />
modern lifestyle segment in India.
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