FY 2011 Annual Report - Sheng Siong
FY 2011 Annual Report - Sheng Siong
FY 2011 Annual Report - Sheng Siong
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10<br />
<strong>Sheng</strong> <strong>Siong</strong> <strong>Annual</strong> <strong>Report</strong> <strong>2011</strong><br />
Board of Directors<br />
LIM HOCK ENG<br />
Executive Chairman<br />
Appointed: 10 November 2010<br />
(Retiring and standing for re-election at the forthcoming<br />
<strong>Annual</strong> General Meeting)<br />
Mr Lim Hock Eng is our Executive Chairman and<br />
his areas of responsibility include business strategy<br />
and planning and business administration. Mr Lim<br />
also manages our day-to-day operations, including<br />
overseeing the setting-up process for our new stores,<br />
including supervising the preparation and submission of our bids and tenders for new premises, as well as the<br />
renovation works and equipment purchases and installations required to outfit such premises. Mr Lim was one<br />
of the founding shareholders of C M M Marketing Management Pte Ltd and <strong>Sheng</strong> <strong>Siong</strong> Supermarket Pte<br />
Ltd. He has been a director since <strong>Sheng</strong> <strong>Siong</strong> Supermarket Pte Ltd was incorporated in 1983, and has been<br />
instrumental in our Group’s growth. Mr Lim has more than 28 years of experience in grocery retailing. Prior to<br />
founding our Group, Mr Lim was employed in his family’s hog rearing business. Our Executive Directors, Mr<br />
Lim Hock Eng, Mr Lim Hock Chee, and Mr Lim Hock Leng are brothers.<br />
LIM HOCK CHEE PBM<br />
Chief Executive Offi cer<br />
Appointed: 10 November 2010<br />
(Retiring and standing for re-election at the forthcoming<br />
<strong>Annual</strong> General Meeting)<br />
Mr Lim Hock Chee PBM is our Chief Executive Officer<br />
and is responsible for overseeing our operations,<br />
setting directions for new growth areas and developing<br />
business strategies. Mr Lim was one of the founding<br />
shareholders of C M M Marketing Management Pte Ltd<br />
and <strong>Sheng</strong> <strong>Siong</strong> Supermarket Pte Ltd, and has been a director of our Group since <strong>Sheng</strong> <strong>Siong</strong> Supermarket<br />
Pte Ltd was incorporated in 1983. He has been instrumental in our Group’s growth and has been leading the<br />
expansion of our business and operations since inception. Mr Lim also manages our day-to-day operations,<br />
including overseeing aspects of the meat-related business of our grocery retailing operations, such as selection,<br />
supply, processing, storage and quality control. Mr Lim has more than 28 years of experience in grocery<br />
retailing. Prior to founding our Group, Mr Lim was employed in his family’s hog rearing business. Mr Lim was<br />
awarded the Pingat Bakti Masyarakat, or the Public Service Medal, by the Singapore Prime Minister’s Office in<br />
2006 and the Long Service Award by the Singapore Prime Minister’s Office in 2007. He was appointed to the<br />
council of the Singapore Chinese Chamber of Commerce and Industry (SCCCI) in 2010. Mr. Lim also serves<br />
on the Marsiling Community Club Management Committee as chairman, on the Marsiling Citizen’s Consultative<br />
Committee as treasurer, and on the advisory committee of Qihua Primary School in Woodlands, Singapore.