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Julie - University of the Free State

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What does your<br />

brand look like?<br />

An opinion leader in Branding, Thebe Ikalafeng who is CEO <strong>of</strong> Brand Leadership,<br />

addressed alumni at a luncheon which was also attended by staff<br />

members <strong>of</strong> <strong>the</strong> Main Campus. He said branding differentiates a person from<br />

competition. It confers “top <strong>of</strong> <strong>the</strong> mind” status. Thebe mentioned that trusted<br />

brands receive <strong>the</strong> word <strong>of</strong> mouth benefit, which is an investment in itself.<br />

Personal branding will attract <strong>the</strong> right people and opportunities. Doing what<br />

you love is central to personal branding as it adds perceived value to what<br />

you represent. Seen here are, from <strong>the</strong> left: Dr Ivan van Rooyen (Director<br />

UFS Marketing), Ms Suzan Mshumpela (Deputy Director UFS Marketing), Mr<br />

Thebe Ikalafeng and Pr<strong>of</strong>. Neil Viljoen (Chief Director: Operations.)<br />

Qwaqwa alumni toge<strong>the</strong>r<br />

The Qwaqwa Campus held an alumni function as part <strong>of</strong> its 25th<br />

anniversary celebrations that will culminate in September 2007.<br />

The function was attended by graduandi from <strong>the</strong> eras before and<br />

after <strong>the</strong> incorporation <strong>of</strong> <strong>the</strong> campus into <strong>the</strong> UFS. Attending <strong>the</strong><br />

function were, from <strong>the</strong> left: Mr Skhalo Malinga (former president <strong>of</strong><br />

<strong>the</strong> Student Representative Council) and Dr Nyefolo Malete (Acting<br />

Campus Principal).<br />

Alumni<br />

Vishuisboek<br />

Die eerste uitgawe van die Huis Abraham Fischer se Eeufeesblad, Huis van<br />

Presidente, is deur die voorsitter van die Eeufeeskomitee aan pr<strong>of</strong>. Frederick<br />

Fourie, Rektor en Visekanselier, oorhandig. Huis van Presidente is by die<br />

admininstratiewe kantoor van Huis Abraham Fischer beskikbaar teen R495.<br />

Slegs 700 uitgawes is gedruk. By die oorhandiging was, van links: mnr.<br />

Archie Buys (Koshuisbestuur), pr<strong>of</strong>. Frederick Fourie (Rektor), mnr. Wynand<br />

Flemming (Voorsitter: Eeufeeskomitee), mev. Cora Viljoen (skrywer) en mnr.<br />

Andrew Soden (Koshuisbestuur). Die amptelike eeufeesvieringe van Huis<br />

Abraham Fischer vind vanaf 8-12 Augustus 2007 op die UV-kampus plaas.<br />

Navrae kan gerig word by 0514013470 <strong>of</strong> admin@vishuis.co.za <strong>of</strong> www.<br />

vishuis.co.za.<br />

Alumni Cape Town reunion<br />

The Kovsie Alumni Cape Town reunion was held at Big Bay, Blouberg<br />

Strand. Here are, Magadi and Vincent Madlela.<br />

July 2007 • Bult<br />

39

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