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Progress Report 2012 - Lego

Progress Report 2012 - Lego

Progress Report 2012 - Lego

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In the LEGO Group we<br />

acknowledge that we are<br />

only a small company in<br />

a big world. However, we<br />

want to have the most<br />

fruitful dialogue with those<br />

people and organisations<br />

who we believe can<br />

positively empower<br />

children, those we call the<br />

‘Builders of Tomorrow’.<br />

118<br />

The LEGO Group <strong>Progress</strong> <strong>Report</strong> <strong>2012</strong> Outside the LEGO Group<br />

We engage with everybody<br />

outside the LEGO Group<br />

who can help to improve<br />

our products and advocate<br />

our standpoints – in line<br />

with our promises to work<br />

for the right to play, to<br />

care for nature, to make<br />

safe toys, to support the<br />

development of creativity<br />

and problem solving<br />

abilities, and to do this in a<br />

respectful way that creates<br />

value for both society and<br />

the LEGO Group.<br />

119

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