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Open Innovation 2.0 Yearbook 2013 - European Commission - Europa

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‘smart specialisation platform’ supports regions<br />

and Member States in better defining their research<br />

and innovation strategies. As there is no ‘one-sizefits-all’<br />

policy solution, the new facility helps the<br />

regions to assess their specific research and innovation<br />

(R & I) strengths and weaknesses and build<br />

on their competitive advantage. This is, for the<br />

regions, another step on the path to achieving the<br />

objectives set by the Member States in the field of<br />

research and innovation as part of the Europe 2020<br />

strategy.<br />

<strong>European</strong> Network of Living Laboratories<br />

Since the Finnish EU Presidency in 2006 [21], the EU<br />

presidencies have promoted open, ecosystem-based<br />

human-centric RDI in real-life contexts such as living<br />

laboratories that engage people. Currently, the<br />

network has over 300 identified members as urban,<br />

regional, public service or industrial reform-driven<br />

living laboratories in Europe [22] and globally. The<br />

network started its operations by identifying competitive<br />

open RDI ecosystems for solving major societal<br />

challenges of our time such as well-being, energy<br />

efficiency, smart city development and participative<br />

media. However, the next big challenge is to develop,<br />

across borders, the network efficiency that is needed<br />

for scalability of pre-market research and innovation<br />

for entrepreneurship. This includes institutional, leadership,<br />

funding and other network-efficiency-related<br />

challenges. Furthermore, if this is done successfully,<br />

this network may fundamentally boost the internationalisation<br />

of new services, businesses, firms and<br />

industries. This also means not only solving the major<br />

societal problems in Europe but also boosting single<br />

market development.<br />

Currently, the <strong>European</strong> Network of Living Labs<br />

(ENoLL) is experimenting in providing <strong>European</strong><br />

network efficiency in RDI across borders for entrepreneurship.<br />

ENoLL members have already piloted<br />

with <strong>European</strong> firms, academia, cities, and citizens,<br />

the network efficiency of RDI methodology and<br />

scalability: this work is carried out through EUfunded<br />

projects such as SAVE ENERGY, Apollon and<br />

Concorde (FI PPP). Based on these experiences, the<br />

network may be capable of developing basic and<br />

applied research methodologies for experimentation<br />

and piloting at large scales in real life. The<br />

potential of <strong>European</strong>-wide RDI networks should<br />

be taken into account when developing RDI capacities<br />

for solving societal challenges. There is a need<br />

to strengthen the consequent RDI infrastructure<br />

and research and education — even in universities.<br />

Students would be a fantastic resource to ‘put<br />

into action’ and learn how to conduct ‘hands-on’<br />

RDI with people in order to make the world a better<br />

place in which to live.<br />

Distributed leadership for<br />

shared value creation<br />

Collaborative RDI means distributed leadership that<br />

is based on trust and shared responsibilities among<br />

people, firms and public agencies. Nonaka and<br />

Takeuchi [23] argue for prudent distributed leadership<br />

where wisdom is embedded in every individual<br />

practice and action. This means capabilities such as<br />

competence in grasping the essence of a problem<br />

and knowing how to draw general conclusions from<br />

random observations and mastering, as a craftsman,<br />

key issues of the moment and acting on them immediately.<br />

This also implies that values such as beauty,<br />

goodness and truth are applied, tested and recreated<br />

together in every action — not put on others. This<br />

inspires people to create and apply high-level values<br />

and aspirations as well as bonds that sustain collaborative<br />

action. This may contribute to what Michael<br />

Porter [8] discusses as a need for shared value creation.<br />

In collaboration, firms, academia, public agencies<br />

and people bridge economic and social cliffs<br />

that, according to Porter, exist due to the presumed<br />

trade-offs between economic efficiency and social<br />

progress. The shared value creation involves creating<br />

economic value in a way that also creates value for<br />

society by addressing its needs and challenges [8].<br />

We believe that collaborative RDI around the major<br />

societal challenges of Europe’s social and economic<br />

foundations brings about major social and economic<br />

transformative innovations with entrepreneurial<br />

spirit and activities, jobs and growth that<br />

by their very DNA deploy collaboration for shared<br />

value creation.<br />

References<br />

[1] <strong>European</strong> <strong>Commission</strong> (2010), Communication from<br />

the <strong>Commission</strong> to the <strong>European</strong> Parliament, the Council,<br />

the <strong>European</strong> Economic and Social Committee and<br />

the Committee of the Regions, Europe 2020 Flagship<br />

Initiative — <strong>Innovation</strong> Union, COM(2010) 546 final of<br />

6 October 2010.<br />

[2] Barroso, J. M (2011), <strong>Innovation</strong> Priorities for<br />

Europe, Presentation by the President of the <strong>European</strong><br />

<strong>Commission</strong> to the <strong>European</strong> Council of 4 February 2011<br />

(http://ec.europa.eu/europe2020/pdf/innovation_en.pdf).<br />

[3] <strong>European</strong> <strong>Commission</strong> (2011), <strong>Innovation</strong><br />

Union Competitiveness Report 2011, Executive<br />

Summary (http://ec.europa.eu/research/<br />

innovation-union/index_en.cfm?pg=executivesummary&section=competitiveness-report&year=2011).<br />

[4] <strong>European</strong> <strong>Commission</strong>, Eurostat, R & D Expenditure,<br />

Data from September 2010.<br />

[5] R & D (2012), ‘2012 Global R & D Funding<br />

Forecast: R & D Spending Growth Continues While<br />

Globalization Accelerates’ (http://www.rdmag.com/<br />

articles/2011/12/2012).<br />

47

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