Scania annual report 2003

REGISTRATIONS OF TRUCKS
above 16 tonnes 2003 2002 2001
Asia, Africa and Oceania 1
total 107,260 73,540 64,981
Asia
Deliveries to Asia rose sharply during 2003.
In several markets, Scania sold more heavy
trucks than ever before.
In Turkey, Scania sharply increased its
volume. The Turkish market is now one of
Scania’s ten largest truck markets.
In South Korea, during 2003 Scania inaugurated
its largest facility to date in Asia,
the Scania Korea Jinsa Complex in Sacheon.
The new facility forms the hub of Scania’s
growing South Korean operations, with a
parts warehouse, bodybuilding factory and
service workshop.
Through its long presence, Scania has
established itself as the leading European
make in the expansive South Korean market.
Customers have especially appreciated
Scania’s large-scale investments in its own
sales and service network. Today Scania has
the country’s leading service network.
In Taiwan today, Scania is the second
largest brand in the market, which is otherwise
dominated by Japanese makes.
In Japan, Scania was the first non-
Japanese make to receive type approval
from the authorities for a heavy truck model.
Scania’s vehicles thus meet the same legal
requirements as those of domestic manufacturers
and can compete on equal terms.
The Japanese tractor unit market in Scania’s
segment totals about 5,000 vehicles per
year and is dominated by Japanese makes.
Hino, Scania’s co-operation partner in
Japan, markets Scania trucks in Japan in
competition with both domestic and foreign
makes.
Scania also co-operates with Japanesebased
Yanmar when it comes to worldwide
sales of engines for pleasure boats.
The demand for buses in Asia was
mixed during 2003. In Hong Kong, Malaysia
and Taiwan, demand shrank, partly due to
the SARS threat. Toward year-end, bus sales
rebounded to their earlier levels.
Africa and other markets
Scania’s sales in Africa are concentrated in
the Maghreb region in the north-western
portion of the continent and in the countries
of southern Africa.
With its strongest year to date behind it,
Scania’s subsidiary in South Africa inaugurated
a new office in Aeroton, just west of
Johannesburg. The new office also serves
as a hub around which Scania is developing
its business in the neighbouring countries of
Namibia, Botswana, Zimbabwe, Zambia,
Malawi and Mozambique.
At the same time, Scania moved its truck
and bus assembly operations to a new
shared facility, which will be the centre for
southern Africa. Scania’s strong growth in
the region is the result of increasingly integrated
cooperation between Scania sales
companies in the region.
Scania’s bus sales in Australia remained
good during 2003. Scania’s buses have enjoyed
a strong position in Australia for many
years, and today their market share is about
25 percent. Australia is also by far the largest
market for Scania’s gas-powered buses.
of which Scania 5,377 3,691 3,191
South Korea 15,705 13,833 7,939
of which Scania 1,985 1,736 1,213
Turkey 17,748 8,430 5,107
of which Scania 1,515 226 199
Australia 8,688 6,592 5,510
of which Scania 461 408 288
South Africa 4,567 3,335 2,986
of which Scania 396 303 342
Taiwan 1,660 1,841 1,440
of which Scania 270 241 178
1 Estimate.
REGISTRATIONS OF BUSES
above 12 tonnes 2003 2002 2001
Asia, Africa och Oceania 1
total 9,240 9,113 8,038
of which Scania 745 805 766
South Africa 822 1,045 837
of which Scania 189 114 220
Australia 751 836 742
of which Scania 188 155 156
Taiwan 600 965 1035
of which Scania 171 284 172
1 Estimate.
ANNUAL REPORT 2003 42