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Abuse of Economic Dependence - The Centre for European Policy ...

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82 A Gap in the En<strong>for</strong>cement <strong>of</strong> Article 82<br />

prior to the adoption <strong>of</strong> the original ECMR, the Commission used Article<br />

82 to address the anti-competitive effects arising from a merger. In Re<br />

Continental Can 16 the Commission found an abuse <strong>of</strong> Article 82 where a<br />

takeover bid was made by a dominant undertaking <strong>for</strong> a smaller competitor.<br />

<strong>The</strong> Commission argued that such an acquisition might constitute an<br />

abuse since it would adversely affect the structure <strong>of</strong> competition in a<br />

market where competition was weakened from the presence <strong>of</strong> the allegedly<br />

dominant undertaking. <strong>The</strong> ECJ annulled the Commission’s decision on the<br />

basis that it did not identify the market accurately. However, the ECJ<br />

confirmed that Article 82 could apply in a situation where a dominant<br />

undertaking was acquiring another undertaking. 17<br />

Thus, if the dominance test in merger control cannot capture some mergers<br />

in certain types <strong>of</strong> market structure, it cannot capture unilateral conduct<br />

under Article 82 in the same types <strong>of</strong> market structure. Since the<br />

Commission addressed the gap in the original ECMR why has the<br />

Commission not addressed the same gap in Article 82?<br />

As abovementioned, the <strong>Economic</strong> Advisory Group <strong>for</strong> Competition<br />

<strong>Policy</strong> argued that the effects-based approach needs to put less weight on a<br />

separate verification <strong>of</strong> dominance and focus on sustaining a consistent and<br />

verifiable assessment <strong>of</strong> significant competitive harm.<br />

In proposing to reduce the role <strong>of</strong> separate assessments <strong>of</strong> dominance<br />

and to integrate the substantive assessment <strong>of</strong> dominance with the procedure<br />

<strong>for</strong> establishing competitive harm itself, we depart from the tradition<br />

<strong>of</strong> case law concerning Art 82 <strong>of</strong> the Treaty, but not, we believe,<br />

from the legal norm itself. <strong>The</strong> case law tradition <strong>of</strong> having separate<br />

assessments <strong>of</strong> dominance and <strong>of</strong> abusiveness <strong>of</strong> behaviour simplifies<br />

procedures, but this simplification involves a loss <strong>of</strong> precision in the<br />

implementation <strong>of</strong> the legal norm. 18<br />

A means to rectify the gap in the application <strong>of</strong> Article 82 would be to place<br />

less importance on proving whether a firm is dominant by placing unwarranted<br />

focus on the market share <strong>of</strong> the firm and focus on whether the firm<br />

has the market power to adopt anti-competitive conduct in the market. In<br />

a differentiated products market more than one firm has the ability to adopt<br />

such conduct, and following the wording <strong>of</strong> the case law, in the definition<br />

16 Europemballage Corporation [1972] OJ L7/14.<br />

17 As far as Article 82 is concerned, its shortcomings as regards to its application in merger<br />

assessment relate to the fact that it applies to concentrations already enjoying a dominant position.<br />

A transaction which creates a dominant position, as may be the case with a merger or<br />

acquisition falls outside the ambit <strong>of</strong> Article 82.<br />

18 EAGCP Report.

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