Complete Volume - Institute of Business Management
Complete Volume - Institute of Business Management
Complete Volume - Institute of Business Management
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Case Study<br />
Language Barrier in Rice Trade with the Arab World<br />
When asked if Arabic language has become a necessity<br />
for establishing linkages with the Arab world in international<br />
trade, most <strong>of</strong> the exporters i.e. 64% were <strong>of</strong> the opinion that<br />
Arabic is not a necessity and linkages are and can be established<br />
without it. However, 36% <strong>of</strong> the exporters did believe that Arabic<br />
plays a vital role in establishing international trade relations with<br />
the Arab world.<br />
14- Better Understanding Culture by Means <strong>of</strong> Arabic Language<br />
Question 14<br />
60%<br />
50%<br />
40%<br />
30%<br />
20%<br />
10%<br />
0%<br />
Yes<br />
No<br />
The exporters know that by learning Arabic it would be<br />
helpful for them to understand the culture which in turn would<br />
help them understand the eating habits <strong>of</strong> the Arab world. This<br />
would help them do better business in the Arab world. 56% <strong>of</strong><br />
the exporters were <strong>of</strong> the opinion that knowing the Arabic<br />
language will help them understand the Arab culture and do<br />
better business with the Arab world.<br />
15-Facilities by Government in Improving Language Skills<br />
411<br />
PAKISTAN BUSINESS REVIEW JULY 2010
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