safety - PKN Orlen

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PKN ORLEN as a responsible citizen 2.2. Risk Management Risk is inherent in business. In order to minimise hazards that are hard to foresee, PKN ORLEN operates a risk management system enabling business decisions to be made with full awareness of the existing risks. In 2010, the company was well prepared to respond to actual risks so as to minimise their possible impact on the continuity and possibilities of achieving the business goals. Risk management is based on procedures that enable identification of respective risks, risk allocation to respective owners, risk analysis in the Company’s key areas and recommendation of preventive measures. To support the system, we have internal reviews (both with respect to internal procedures and the external environment) relating to the Company’s most important business areas in terms of its current operations. By integrating the risk management system we are able to implement a uniform approach to risk management, which will translate into uniform approach to strategic planning on the level of strategic business operations and internal control. Operating – caused by improper or unreliable internal processes, production, storage and distribution technologies, employees or malfunctioning processes. External – caused by external factors associated with customers, suppliers, competitors, new market players, substitute services or changes in the external environment. IT risks – associated with improper management of ICT resources processed by means of information and communication technologies, outdated information and communication technologies, incoherent ICT strategies, disturbances in the operation of the ICT infrastructure. Organisational – associated with the Company’s stakeholders and caused by inappropriate organisational structure and system of delegating the authorities and responsibilities, and lack of adequate rules of conduct for the employees and managers of organisational units. The risk management system responds to the needs of a broad circle of the Company’s stakeholders who want to better understand a wide range of the risks facing the Company so as to be certain that those risks are properly managed. Legal and regulatory – risks caused by non-compliance with the law, corporate regulations and contractual provisions, and risks associated with the safety of information processed using information technologies. The Company’s operations involve the following types of risk: Strategic – due to wrong assumptions of strategic planning and wrong assessment of strategic options, including internal strategic decisions. Financial – associated with financial transactions and financial accounting and reporting requirements. Physical safety – risks associated with property and personal security (e.g. fire, accidents, theft). At PKN ORLEN, risk management is not restricted only to the oil industry. Instead, it relates to the broad macroeconomic context of the Company operations. Implementation of the integrated risk management system makes it possible to perceive the existing risks not only as threats, but also as an opportunity to increase the Company’s goodwill in all areas of its operations. 32
Corporate responsibility report 2.3. Participation in public life In 2010, PKN ORLEN, as a market leader, was involved in important sectoral events intended to promote dynamically developing companies. Among others, the Company was a sponsor of the MARQA 2010 Ranking of the Most Valuable Polish Brands organised by the Rzeczpospolita daily, the Congress of Oil and Gas Industry in Bóbrka or the “Stock Exchange Listed Company of the Year” ranking organised by the Puls Biznesu daily. PKN ORLEN organised a discussion panel about “Strategic implications and international significance of shale gas production in Poland” during the 20th Economic Forum in Krynica. The discussion was attended by experts and focused on the regional and international consequences of potential discovery of unconventional gas sources in Poland. In 2010, PKN ORLEN launched the “Future Fuelled by Knowledge” project whose goal is to initiate discussions on issues of strategic importance for the European and global economy. The project involves organisation of conferences and discussion panels, and publication of materials. The first event in the series was a conference: “1990 –2010 – 2030: how much state in the market, how much market in the state. Experience and prospects for the development of the Polish and European economy.” The first twenty years of privatisation in Poland and the difficult crisis environment challenging both politician and entrepreneurs was the right moment to initiate a series of meetings that would serve as a platform for the exchange of opinions and experience concerning the most vital economic issues. The “1990 – 2010 – 2030: how much state in the market, how much market in the state” conference is an effort to review the entire process of political and economic transformation. The date of the conference – 16th September – was not a coincidence: it is associated with a series of historic events that took place 20 years ago following adoption of the Act on privatisation of stateowned enterprises in the summer of 1990. That act initiated the gradual process of reducing the presence of the State in economy, leading to thorough social and economic changes in our country. However, the recent global economic downturn made the Polish and European experts – politicians, economists and journalists – review their opinion on the relationship between the State and the market and redefine the role of the State in this respect. On the one hand, there is a growing pressure on introducing such regulations as would protect the world from a similar crisis in the future, however, on the other hand, the interference of the State in economic development has in many countries pumped the public debt to enormous dimensions, threatening the future economic stability of the world. Specialists met to discuss the direction in which the World is heading in 2010 and the distribution of forces between the State and the market in 20 years time. PKN ORLEN is also actively represented in various organisations and associations, which is a chance to share experience, broaden the knowledge and improve qualifications. Another advantage of such membership is the ongoing and free of charge access to reports, draft legislation and information about normative acts concerning the refinery and petrochemical sector on the Polish and European market. It also matters that the Company may present the stance of the chemical sector, protect its interests and influence legal regulations and technical standards, etc. Members of sectoral organisations can also benefit from participation in training sessions, workshops, conferences and seminars Last but not least, this kind F i i of activity helps build a positive image of the chemical industry and petrochemical sector. In 2010, the Company was represented in 37 organisations and associations, The Company plans to be a member or of m 39 e organisations or a io , and isi : associations in 2011. For more information, visit: The 2009 Corporate Responsibility Report, pp. 67 – 68 33
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