“Astonishing!” - Ford

“1.0-litre ecoboost Focus is
Ford's most fuel-efficient
petrol car ever”
The engine was launched in the Focus in early 2012, making it the
most fuel-efficient ever petrol car offered by Ford of Europe, and will
later on be offered in the C-MAX and B-MAX, where it is also set to
achieve best-in-class CO ² levels.
Ford continues to leverage its range of low CO ² ECOnetic Technology
features in 2012, highlighted by the launch of Ford’s most
efficient passenger car ever, the Fiesta ECOnetic Technology with
87g/km of CO ² . This model uses a range of Ford ECOnetic Technology
features, such as low rolling resistance tyres, revised gear ratios, a
special aeropack, variable oil pump and improved efficiency of air
conditioning, cooling fan and alternator, as well as friction and
combustion improvements in the engine. These are in addition to the
more mainstream features of Auto-Start-Stop, smart regenerative
charging, Eco Mode and shift indicator light.
The Fiesta ECOnetic Technology will be joined later in 2012 by the
Focus ECOnetic Technology, which will emit 88g/km of CO ² .
To reach this class leading efficiency the engine of Focus ECOnetic
Technology provides more accurate control of the charge air temper-
“Two-thirds of Ford cars sold
in Europe in 2013 will carry the
ECOnetic badge”
ature, through a cooler, denser charge of the combustion chamber,
by using a water-cooled charge air cooler instead of the standard
air-to-air system. It also features a special catalytic converter called a
NOx trap to help reduce CO ² emissions by facilitating a leaner
combustion process using a higher proportion of air to fuel.
Half of all Ford cars sold in Europe towards the end of this year will
carry the ECOnetic Technology badge – increasing to two-thirds in
2013, showing they are leaders, or among the very best in terms of
fuel economy in their segment.
Electrification
Feature
At the end of 2012, Focus Electric, the Company’s first zero-emissions
all-electric passenger car, will be launched into Europe. Further
electrified vehicles including hybrid and plug-in hybrid vehicles will
follow in the coming years.
“Ford is targeting a 30 per cent
reduction in water use during
production”
Sustainable manufacturing
Ford of Europe announced its five year sustainable manufacturing
strategies across water, landfill waste and emissions at the beginning
of 2012. The ambitious targets would see the average Ford vehicle
using 30 per cent less water and creating 70 per cent less waste-tolandfill
during the production stage within the next five years.
Ford’s Cologne, Genk and Saarlouis plants are already waste-tolandfill
free, with the remaining five manufacturing sites embarking on
location-specific programmes to drastically reduce the four main
waste areas of paint sludge, municipal wastes, grinding sludge and
filter material (which together total 80 per cent of all waste) by as
early as 2013. The aim is to reduce waste-to-landfill per vehicle from
an average 5kg to 1.5kg.
The new water strategy is expected to see a 30 per cent reduction
in water use during production, the equivalent to 1,100 litres per
vehicle, and could alone unlock savings of €2.3 m. The route to
achieving this will be through continued metering and evaluation.
This will contribute to Ford’s global target to reduce water use per
vehicle from 9.5m3 to 3.5m3 by 2015 (Europe’s target is 5m 3 to
1.5m 3 ).
Later in 2012, Ford of Europe will outline its strategy on energy use
and purchasing.
@Ford Europe July/August 2012 7