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NHRD Journal - National HRD Network

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ORGANIZATIONAL CHANGE: THE FORMIDABLE XI<br />

RAJIV DUBEY<br />

Rajiv Dubey has done<br />

the Advanced<br />

Management<br />

Programme at Cedep-<br />

INSEAD, France, and<br />

the Harvard Business<br />

School-TMTC Tata<br />

Strategic Leadership<br />

Course, in addition to<br />

management programs<br />

at the Ashridge Strategic<br />

Management Centre,<br />

UK, the <strong>National</strong><br />

Institute of Advanced<br />

Studies, Bangalore, and<br />

CII- Aspen Institute,<br />

USA. Recently<br />

completed a Human<br />

Resource Executive<br />

Program at Stanford<br />

University, USA.<br />

Rajeev joined the Tata<br />

Administrative Services<br />

(TAS), the central<br />

managerial cadre of the<br />

Tata Group, in 1975, and<br />

after a career spanning<br />

29 years in the Tata<br />

Group, of which 7 years<br />

were as Managing<br />

Director, first of Tata<br />

Metaliks and then of<br />

Rallis India, he joined<br />

Mahindra & Mahindra<br />

Ltd. in 2004. Dubey is<br />

on the Boards of several<br />

Group companies,<br />

including the Chairman<br />

of Mahindra Insurance<br />

Brokers Limited.<br />

Organizational Change: The<br />

Formidable XI<br />

With so much written on<br />

organizational change, the only<br />

meaningful thing I can attempt is to<br />

pen the learnings from my own<br />

experience in the corporate world in<br />

the past thirty two years. I will keep<br />

it simple and stupid, largely<br />

because that is all I am capable of,<br />

and partly because of my fond hope<br />

that of the few people that actually<br />

read this article, some may resonate<br />

with and remember a thought or two.<br />

• I/we have a dream: Clearly this<br />

has always been the source, and<br />

sustaining power, of any<br />

organizational change. The<br />

clearer this dream and the more<br />

forcefully it is shared, the larger<br />

the number of apostles it creates<br />

who then spread the WORD so<br />

that it enters the DNA of every<br />

person in the organization, the<br />

greater is its power. And for it to<br />

be a potent force it must touch a<br />

deep inner chord in people,<br />

activate some higher-order<br />

purpose that makes ordinary<br />

people own the dream and do<br />

truly extra ordinary things.<br />

This dream needs to be talked about<br />

again and again from every<br />

possible platform, and many<br />

people must do the talking. The<br />

power of the WORD and<br />

INTENTION is awesome, and its<br />

full potential must be unleashed.<br />

• From dream to action: If the<br />

dream is not converted into<br />

S.M.A.R.Tly defined WHAT,<br />

WHO, HOW and by WHEN,<br />

organizational change will<br />

remain a dream. This drill-down<br />

of the dream into deliverables for<br />

every individual in the<br />

organization, done with all the<br />

rigor and discipline of project<br />

management, is an exercise<br />

whose importance as a<br />

necessary and critical success<br />

factor cannot be overemphasized.<br />

I am particularly impressed by the<br />

power of the Japanese Policy<br />

Deployment methodology and its<br />

variants.<br />

• The Virtuous and Potent<br />

PDCA (Plan, Do, Check, Act)<br />

Cycle: Needless to say, these<br />

deliverables need to be regularly<br />

and systematically reviewed,<br />

lessons learnt from experience<br />

and continuous improvements<br />

made. This needs to be done<br />

with the same rigour as the<br />

conversion of the vision to<br />

specific deliverables, or else<br />

implementation/execution will<br />

remain as elusive as a will-o-thewisp<br />

in the mist and dark.<br />

The above conditions are about<br />

strategy, process, system and<br />

metrics and address the perennial<br />

three questions<br />

• Who/where are we?<br />

• Where do we go from here?<br />

• How/do we go there?<br />

These are necessary, but not<br />

sufficient, conditions for successful<br />

organizational change. I must<br />

78<br />

November 2007 <strong>N<strong>HRD</strong></strong> <strong>Journal</strong>

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