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Managing and winning through the cycle<br />

by acting quickly and decisively on five key pillars<br />

Aspiration<br />

Sustained<br />

growth<br />

Backbone<br />

Strong<br />

balance<br />

sheet<br />

Flexible<br />

cost<br />

structure<br />

Adaptive<br />

commercial<br />

approach<br />

Asset<br />

Winning organization mindset and systems<br />

Winning through the cycle<br />

15

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