703 KB - Luxottica

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Forever Ray-Ban: introducing Ray-Ban Tech Quality and function: the key values for consumers focused on performance, high comfort and technology New Ray-Ban Tech: a carbon fiber collection Four new styles with state-of-the-art technology and materials Breakthrough materials >Carbon fiber temple Radical innovation in frame and lens >Monoblock hinge 20
Oakley: the platform for growth 2009 Actions: continuing to build on successful market and brand initiatives Leverage strong 2009 product line-up Sport performance: anchored by Jawbone Women’s fit fixed in collaboration with <strong>Luxottica</strong> experts Custom program expanded internationally Oakley styling and technical details brought front and center in Rx Segmented, flexible marketing spending: to move closer to the consumer Focus on owned events and training Focus on front-line sales associates with the launch of back-end retail support portal Omatter.com Focus on market segments less sensitive to consumer retail/discretionary spending patterns True sport performance product, team sales, military and Rx Enhance the Oakley.com online channel to increase penetration in international markets Continue to build on Wave One integration effort: Europe, emerging markets, travel retail, <strong>Luxottica</strong> retail Manage costs conservatively with inventory to lower than targeted growth rates; slowing down on new initiatives but moving faster on proven ones 21
Page 1 and 2: Winning through the cycle London -
Page 3 and 4: Summary Group results for FY 2008 2
Page 5 and 6: FY 2008: overview A year of integra
Page 7 and 8: FY 2008: consolidated results FY08
Page 9 and 10: FY 2008: plenty of accomplishments
Page 11 and 12: FY 2008: accomplishments of the New
Page 13 and 14: A structural reset of the market is
Page 15 and 16: Managing and winning through the cy
Page 17 and 18: A key pillar: sustained growth Bran
Page 19: Forever Ray-Ban: continuing the rei
Page 23 and 24: Oakley: Jawbone US Retail: US$195 -
Page 25 and 26: Optical Retail in North America New
Page 27 and 28: Sunglass Hut: a global opportunity
Page 29 and 30: A key pillar: a strong balance shee
Page 31 and 32: A key pillar: a flexible cost struc
Page 33 and 34: A key pillar: a flexible cost struc
Page 35 and 36: Icon Sports Division SPORT FASHION
Page 37 and 38: REVO relaunch: the vision REVO bec
Page 39 and 40: REVO relaunch: year one Target dist
Page 41 and 42: REVO 2009 product line Acetate (1 S
Page 43 and 44: Conclusions Winning through the cyc
Page 45 and 46: A walk through sensitivity for 2009
Page 47 and 48: Drawing some conclusions No change
Page 49 and 50: Fare clic per modificare gli stili
Page 51 and 52: Non-US GAAP Measures: EPS before Tr
Page 53 and 54: Non-US GAAP Measures: EBITDA and EB
Page 55 and 56: Non-US GAAP Measures: EBITDA and EB
Page 57 and 58: Non-US GAAP Measures: Net debt and
Page 59: Investor Relations team Alessandra

703 KB - Luxottica

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