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Optical Retail in North America More segmented and differentiated approach on each brand LensCrafters: returning to historic heart and soul of the brand Service! Lenses! Entry to premium, value for all budgets Pearle Vision: riding the eyecare/insurance wave Insured customers using their benefits more than ever Corporate and franchise doctors well positioned Sears: “Exceptional Value” positioning bearing fruits Package pricing, easy to sell and better appreciated by customers Reintroducing warranty sales, a value for Sears customers Target: simple, fun and stylish (the “anti-optical”) Leveraging on growth of previous years Expanding sun as major focus Winning through the cycle 26
Sunglass Hut: a global opportunity Now a truly global brand Challenging environment in North America but positive performance in the rest of the world After 18-month rollout, new store design proved to be a winning asset North America in 2009: Attracting new customers, focusing on younger generation Boosting exclusive programs Deeper and more integrated brand stories in the stores AUR improvement driven by > Polarized lenses > Exclusive collections and brands Leveraging www.sunglasshut.com e-commerce platform Only six months old, huge upside potential Drive new premium customers > The objective is to exceed 1% of total Sunglass Hut sales in 2009 Global expansion, where next? Closely monitoring a number of opportunities Winning through the cycle 27
Page 1 and 2: Winning through the cycle London -
Page 3 and 4: Summary Group results for FY 2008 2
Page 5 and 6: FY 2008: overview A year of integra
Page 7 and 8: FY 2008: consolidated results FY08
Page 9 and 10: FY 2008: plenty of accomplishments
Page 11 and 12: FY 2008: accomplishments of the New
Page 13 and 14: A structural reset of the market is
Page 15 and 16: Managing and winning through the cy
Page 17 and 18: A key pillar: sustained growth Bran
Page 19 and 20: Forever Ray-Ban: continuing the rei
Page 21 and 22: Oakley: the platform for growth 200
Page 23 and 24: Oakley: Jawbone US Retail: US$195 -
Page 25: Optical Retail in North America New
Page 29 and 30: A key pillar: a strong balance shee
Page 31 and 32: A key pillar: a flexible cost struc
Page 33 and 34: A key pillar: a flexible cost struc
Page 35 and 36: Icon Sports Division SPORT FASHION
Page 37 and 38: REVO relaunch: the vision REVO bec
Page 39 and 40: REVO relaunch: year one Target dist
Page 41 and 42: REVO 2009 product line Acetate (1 S
Page 43 and 44: Conclusions Winning through the cyc
Page 45 and 46: A walk through sensitivity for 2009
Page 47 and 48: Drawing some conclusions No change
Page 49 and 50: Fare clic per modificare gli stili
Page 51 and 52: Non-US GAAP Measures: EPS before Tr
Page 53 and 54: Non-US GAAP Measures: EBITDA and EB
Page 55 and 56: Non-US GAAP Measures: EBITDA and EB
Page 57 and 58: Non-US GAAP Measures: Net debt and
Page 59: Investor Relations team Alessandra

703 KB - Luxottica

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