notes to the financial statements - Food Empire Holdings Limited

NEW PRODUCTS
MAKE
WAY
FOR
THESE
NEW
WINNERS
MacCoffee
Gold in
beans and
MacCoffee
Gold Roast &
Ground
MacCoffee
Arabica
MacCoffee
Crème
A rich blend of beans sourced from
choice plantations in India, Vietnam and
Kenya, MacCoffee Gold allows everyone
to creatively enjoy the deep taste of fresh
coffee in two new ways: fine ground and
whole beans.
Now packaged in 250g bags, the
MacCoffee Gold Roast & Ground defines
the flavour of fresh brews with their
gratifying medium-roast flavour. For those
who love the mechanisms of grinding their
own coffee, MacCoffee Gold in beans
allows true connoisseurs of coffee to
partake in their own step-by-step process
of creating their own daily brew.
Grown in controlled mountainous regions,
Arabica beans lead a longer and more
vulnerable life cycle, making them a rich
commodity in the world of coffee beans.
A distinctive blend of select Arabica beans,
this aromatic roast retains the full flavour
of the coffee, leaving a pleasant, less
acidic taste on the palate.
MacCoffee Arabica, the most premium
blend of freeze dried coffee in the
MacCoffee group, now comes in new
economy packaging of 75g and
150g respectively.
Rich and deliciously creamy, MacCoffee
Crème makes the perfect pairing with
any gourmet coffee, tea or chocolate
drink. Delicate and smooth, this nondairy
creamer has undergone a facelift,
designed in a lighter, more refreshing
tone, and packaged in a new brick
pack style.
The new packaging, set in a light orange
hue, will help optimize shelf visibility due
to its easily stackable brick pack shape,
and with the addition of having both front
and back displays emblazoned with the
brand design.
Put on your sombreros and get crunching!
Fashioned in the true taste and tradition of Mexico,
DonNachos packs that extra crunch to the mix of
high quality corn, broiled over a fire, to give that
authentic warmth of a well-prepared appetizer.
DonNachos
Well loved by all, this snack can be prepared with a
host of ingredients, from merely dipping it in salsa or
guacamole, slathering the chips with melted cheese,
or re-baking it with a topping of meats and beans,
DonNachos can accompany any meal or activity and
be equally enjoyed.
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