Bounce Back - Pacific Asia Travel Association Thailand Chapter

No. Recovery checklist Done To be done
15 We will target the end-user in our
main markets as recipients of these
media efforts
16 We will invite ( and host ) as many
credible journalists as we can
17 We have a system to review
press clippings and to evaluate if
perceptions in these articles were
correct or incorrect
18 We will survey the affected public,
either formally or informally to
evaluate the effects on the image of
the organization or destination
19 We will intensively with all employees
to create awareness of the importance
of making our organization or
destination as safe as humanly
possible
20 We will organize internal and external
seminars on recovery activities for all
staff
21 We will use the recovery period for
intensive skill training for our staff
22 We will counsel and motivate
all employees to overcome the
emotional stress
23 We have plans for intensive debriefing
sessions with all concerned
24 We will analyze the recovery efforts
and use the "lessons learned" to
improve our crisis management plan
25 We will recognize and thank those
who has helped, both internally and
externally
58 Bounce Back