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Environment Reporting<br />

(www.earthcharter.org), a global effort<br />

to educate people about the need<br />

for a just, democratic, peaceful and<br />

sustainable society. This effort, which<br />

is an outgrowth of the Earth Summit in<br />

Rio de Janeiro, Brazil in 1992, has received<br />

surprisingly little media coverage<br />

in the United States.<br />

The news media need to give much<br />

greater coverage to these and many<br />

other grass roots initiatives blossoming<br />

around the globe. They need to<br />

develop and practice a new kind of<br />

reportage—sustainable journalism—if<br />

they are to help society grapple with<br />

many daunting environmental challenges<br />

in the years ahead. ■<br />

Jim Detjen is the holder of the Knight<br />

Chair and director of the Knight<br />

Center for Environmental Journalism<br />

at Michigan State <strong>University</strong>.<br />

Before joining the MSU faculty in<br />

1995, he spent 21 years reporting<br />

about environmental <strong>issue</strong>s for The<br />

Philadelphia Inquirer and other<br />

newspapers. He is the founding<br />

president of the Society of Environmental<br />

Journalists and served as the<br />

president of the International Federation<br />

for Environmental Journalists<br />

from 1994 to 2000.<br />

Homepage of The Earth Charter Initiative.<br />

detjen@msu.edu<br />

Environment Journalists Don’t Get Much Respect<br />

‘… the environment beat is so far down the journalistic pecking order that if it were<br />

alive it would be an amoeba.’<br />

By Bud Ward<br />

“Greens with press passes.”<br />

Robert Engelman was the first person<br />

I heard utter these words. He used<br />

them as a way of conveying how he<br />

thought he and his environment reporting<br />

peers were regarded. A founding<br />

member of the Society of Environmental<br />

Journalists (SEJ), he was at that<br />

time an environmental and health correspondent<br />

for the Scripps Howard<br />

News Service in Washington, D.C.<br />

Those four words sum up the view—<br />

and for many environmental journalists<br />

the nagging frustration—that reporters<br />

covering the environmental<br />

beat often are seen not as environmental<br />

reporters but as environmentalist<br />

reporters. Is it something they said that<br />

earned them such a derisive nickname?<br />

Or something they did? Or perhaps<br />

something they didn’t say or didn’t do?<br />

Though causes remain undetermined,<br />

this perception has become an<br />

occupational hazard. And it’s a perception<br />

the most dedicated U.S. journalists—swearing<br />

allegiance to the practice<br />

of independent journalism, not to<br />

environmental values per se—find particularly<br />

annoying. Especially frustrating<br />

to many is that this view often<br />

persists in the newsroom itself, not just<br />

outside of it. Being labeled a “green<br />

reporter” by a newsroom colleague is<br />

40 <strong>Nieman</strong> Reports / Winter 2002

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