Free Ebook: The Ultimate How-to Marketing Guide
Discover the Keys to Successful Marketing Online with David Meerman Scott New opportunities in online marketing emerge from every corner. How do you get a comprehensive view of the important ones and prioritize accordingly? To ensure your proficiency
Discover the Keys to Successful Marketing Online with David Meerman Scott New opportunities in online marketing emerge from every corner. How do you get a comprehensive view of the important ones and prioritize accordingly? To ensure your proficiency
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Share This <strong>Ebook</strong>!<br />
www.Hubspot.com<br />
the ultimate ‘how-<strong>to</strong>’ marketing guide<br />
We are facing the ways people<br />
have been marketing for decades.<br />
you recognize the value of creating<br />
blog posts, videos and other content<br />
pieces <strong>to</strong> drive traffic <strong>to</strong> your site. But<br />
does your management team share that<br />
sentiment?<br />
often times, your boss, the executives in the<br />
company and your board of direc<strong>to</strong>rs want<br />
you <strong>to</strong> continue with traditional marketing.<br />
they insist on sending direct mail, attending<br />
tradeshows and paying for newspaper ads.<br />
“that is a huge challenge because we are<br />
facing the ways people have been marketing<br />
for decades,” says David.<br />
AsK people About tHeiR HAbits<br />
”<br />
the simplest way <strong>to</strong> convince someone in the ineffectiveness of old marketing<br />
techniques is <strong>to</strong> inquire about their habits. <strong>How</strong> do they research products?
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