Free Ebook: The Ultimate How-to Marketing Guide
Discover the Keys to Successful Marketing Online with David Meerman Scott New opportunities in online marketing emerge from every corner. How do you get a comprehensive view of the important ones and prioritize accordingly? To ensure your proficiency
Discover the Keys to Successful Marketing Online with David Meerman Scott New opportunities in online marketing emerge from every corner. How do you get a comprehensive view of the important ones and prioritize accordingly? To ensure your proficiency
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ReAct in tHe sAme cHAnnel<br />
the ultimate ‘how-<strong>to</strong>’ marketing guide<br />
“it is always a good idea <strong>to</strong> react in the same media that the comment was<br />
made in,” says David. if someone posts a tweet, tweet back at them. if they<br />
leave a blog comment, comment on the same post.“if they did a video, do a<br />
video in response,” he David. pay attention <strong>to</strong> people’s preferred method of<br />
communication and continue the dialogue on that platform.<br />
Don’t ResponD <strong>to</strong> bullies<br />
“if it is a thoughtful comment, it deserves a response. if it is a bully and<br />
all they are trying <strong>to</strong> do is bully you—you don’t have <strong>to</strong> respond <strong>to</strong> that,”<br />
says David. trust your guts <strong>to</strong> evaluate if a comment is attacking you or<br />
your argument. if the commenter is being insulting without providing any<br />
meaningful criticism, feel free <strong>to</strong> ignore them.<br />
wAtcH<br />
tHe ViDeo
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