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ANNUAL REPORT 2004 - Luxottica Group

ANNUAL REPORT 2004 - Luxottica Group

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The Miu Miu brand was created in 1993 according to the<br />

specific wishes of Miuccia Prada designed for a clientele<br />

especially attuned to the latest trends, carefree and<br />

sophisticated. With this collection, Miuccia Prada<br />

expresses her vision of an alternative style, always<br />

characterized by a strong personality; provocative<br />

innovation that co-exists with the classic, reinterpreted as<br />

“new classic”. The Miu Miu collection includes clothing,<br />

accessories, shoes and men and women eyewear. Miu Miu<br />

designs are: urban, young, sophisticated and sensual; a<br />

“new classic”.<br />

From its origins in Hamburg in 1978, the Jil Sander brand has<br />

enjoyed consistent and growing international success. The<br />

brand sets itself apart for its clean lines, modern, elegant<br />

design, superior quality materials and workmanship and the<br />

use of innovative fabrics. The Jil Sander brand is known for its<br />

thorough development of both clothing collections and<br />

accessories. Eyewear design is treated with the same<br />

harmonic, sophisticated flare as clothing.

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