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The Australian Government's Innovation Report

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FIGURE 21: Percentage of innovating businesses in the economy as a percentage difference from the EU average<br />

40<br />

Percentage difference from the EU average<br />

30<br />

20<br />

10<br />

0<br />

-10<br />

-20<br />

-30<br />

-40<br />

Germany<br />

Iceland<br />

Belgium<br />

Ireland<br />

Luxembourg<br />

Portugal<br />

Austria<br />

Denmark<br />

Netherlands<br />

Australia<br />

Finland<br />

Sweden<br />

France<br />

Italy<br />

Norway<br />

Spain<br />

United Kingdom<br />

Czech Republic<br />

Source: OECD. Data from 2001-2003.<br />

Internet Selling<br />

<strong>The</strong> final indicator is another new addition to the 2006 scorecard. As shown earlier, <strong>Australian</strong>s are heavy users<br />

of the internet and Figure 22 provides an indication that many <strong>Australian</strong> firms are also good at utilising the<br />

commercial opportunities that the internet provides. In 2004, 19% of <strong>Australian</strong> businesses used the internet or<br />

web to sell goods and services. As shown in Figure 22 this ranks us 4 th out of 26 OECD countries and substantially<br />

(55%) above the average.<br />

FIGURE 22: Percentage of businesses using the internet to sell goods and services compared to the OECD average<br />

150<br />

Percentage difference from the OECD average<br />

100<br />

50<br />

0<br />

-50<br />

-100<br />

United Kingdom<br />

Denmark<br />

Sweden<br />

Australia<br />

Ireland<br />

Japan<br />

Germany<br />

Belgium<br />

Netherlands<br />

Switzerland<br />

Luxembourg<br />

Norway<br />

Iceland<br />

Austria<br />

Canada<br />

New Zealand<br />

Czech Republic<br />

Korea<br />

Hungary<br />

Slovak Republic<br />

Portugal<br />

Greece<br />

Poland<br />

Italy<br />

Spain<br />

Mexico<br />

Source: OECD. Data from 2004.<br />

Chapter 4 - <strong>Australian</strong> innovation scorecard 141

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