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The Australian Government's Innovation Report

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Biotechnology Australia Public Awareness Programme<br />

<strong>The</strong> Biotechnology Australia Public Awareness Programme provides balanced and factual information to the<br />

<strong>Australian</strong> public, increases awareness of biotechnology issues and enables the community to make more<br />

informed choices about applications of biotechnology.<br />

A number of key publications were produced during the year including:<br />

• Cloning goes to the movies, Public Communications of Science and Technology Conference, Korea, May 2006.<br />

• Social causes of public concerns about developments in biotechnology in Australia, Proceedings of the Public<br />

Communication of Science and Technology, Beijing, 2005.<br />

• Understanding social drivers of public concerns about biotechnology, Talking Biotechnology Conference,<br />

Wellington, 2005.<br />

• Lies, deep fries and statistics, Choices, USA, 2005.<br />

• Meeting of the minds report, July 2005.<br />

• What you really need to know about what the public think about genetically modifi ed foods, November 2005.<br />

<strong>The</strong> Biotechnology Australia (BA) website averaged 37 000 hits a month while Biotechnology Online averaged<br />

over 50 000 hits a month. More than 880 Biotechnology Online kits were distributed to teachers at professional<br />

development sessions and more than 1100 enquiries were handled from the public about biotechnology issues<br />

via the Gene Technology Information Service.<br />

BA rated 53.2% as a source of trust on biotechnology issues (compared to consumer organisations at 66%<br />

and the media at 21.6%) in 2005.<br />

Other major activities undertaken during the year included:<br />

• managing the successful Biotechnology Online schools resource with an updated supporting programme<br />

of professional development for teachers;<br />

• developing careers in biotechnology resources for upper high schools;<br />

• implementing a national rural communications programme targeted at farmers and rural communities;<br />

• producing resources for local councils and general practitioners including Genetics in family medicine: the<br />

<strong>Australian</strong> medical resource for general practitioners;<br />

• participating in community forums and conferences;<br />

• undertaking regular public attitude research and surveys to more fully understand community concerns<br />

and aspirations, and to provide feedback to industry, researchers and governments on public attitude<br />

findings;<br />

• maintaining a comprehensive website for information on biotechnology and bioethics issues; and<br />

• undertaking a major consultative and information sharing forum on the future of genetically modified<br />

crops in Australia – A meeting of the minds, July 2005.<br />

More information about the Biotechnology Australia Public Awareness Programme can be found at:<br />

www.biotechnology.gov.au<br />

78 Backing Australia’s Ability

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