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Clean Sweep Programs - US Environmental Protection Agency

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Section 4 Challenges and Opportunitiesstate pursued legislation that would allow theuniversity to have an active role but with limitedliability, but budget shortfalls have precluded theresolution of this issue.<strong>Clean</strong> <strong>Sweep</strong> programs, including lack of awarenessof the program, fear of being “out of compliance”with hazardous waste regulations, and distance tothe collection site.In some states, the hazardous wastecontractor assumes the status and liability of thehazardous waste generator.4.4 How can states increase participation?One of the biggest challenges faced by<strong>Clean</strong> <strong>Sweep</strong> program managers is maximizingparticipation. For example, Minnesota found that82 percent of the participants in 1998 were takingpart for the first time, despite having run a statewide,well-organized program since 1990. Thereare many reasons that people may not participate inCollection programs have tried a variety ofadvertising methods, including newspaper ads,posters at pesticide dealerships, letters to potentialparticipants, radio or TV announcements, andinformation distributed by extension agents. Statesmay use the commercial or private applicatorrecertification programs as a way to inform farmersof the <strong>Clean</strong> <strong>Sweep</strong> program. Results of surveys byNorth Dakota and Florida on the method by whichparticipants learned of the collection event areshown in Table 16. As shown in this table, the mosteffective way to reach participants varies, so mostprograms use multiple advertising methods.Table 16: Outreach Methods Responsible for Participants’ Knowledge of Collection EventOutreach Method% of Participants CitingMethod in ND 1996% of Participants CitingMethod in ND 1998% of Participants CitingMethod in FL 2000Extension agent 28% 19%Local newspaper ad 24% 35%Dept. of Agriculture 22% 1%Word of mouth 14% 7% 41%Newspaper story 12% 11%Radio 12% 20%Television 13% 7%14%Newsletter 42%Trade associations 11%Brochure 11%Posters 8% 12%Farm/ranch ad 10%Other 3%TOTAL 157%* 118%* 108%** The total exceeds 100 percent because participants reported more than one method.52

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