ANNUAL REPORT 06 - Bosnalijek dd

MVSMISSION VISION STRATEGYBjelašnicaMISSIONOur mission is to improve the quality of life by producing, delivering andselling the new best-quality pharmaceuticals and related products.We shall maintain highest international standards related to the qualityof products and protection of the environment.By doing this, we shall meet expectations of our customers, shareholdersand employees.VISIONOur vision is to be a reputable and progressive pharmaceutical company,capable to compete in the world pharmaceutical market.We shall turn the vision into reality by developing our own proprietaryportfolio of the best quality pharmaceuticals, by investing into modernproduction facilities and by complying with regulatory requirements ofthe most demanding markets.STRATEGYOur long-term strategy is based on development, production and sale ofgenerics under proprietary trade names,in compliance with internationalstandards applicable for the pharmaceutical industry.Intensified investments into product development and promotion atlocal and international markets, along with strengthening of internationalsales network, will assure further growth of our company.serving Your health14 ANNUAL REPORT 06 MISSION VISION STRATEGYMISSION VISION STRATEGY ANNUAL REPORT 06 15