®Barbaras puffinsThe All Natural Taste the Whole Family will Love!• Available in: Original, Peanut Butter,Cinnamon, Peanut Butter & Chocolate,Multigrain (GLUTEN FREE), andHoney Rice (GLUTEN FREE)• Only 5g of sugar (in Original Puffins)• Multigrain and Honey RicePuffins named in Yahoo! Voices’Gluten-Free Cereals Hall of Fame• Consumer and in-store supportdriving sales growth, including shippersavailable for Peanut Butter and Original• As featured on The Today Show, Good MorningAmerica, The Early Show, O Magazine, andNaturally Savvy, among otherswww.BarbarasBakery.com74 OnTREND May/August 2013© 2013 Barbara’s Bakery, Inc.
From the desk of Arn GrashoffOver the last couple of months, we’ve worked tirelessly to expand the offerings available from theFresh Products team, especially in the areas of Specialty Cheese, Deli Foodservice and Bakeryproducts. We’ve expanded the assortment to almost 4300 specialty and gourmet items.Hopefully, you’re reading this at our annual Summer Selling show, if you are, then be sure tostop into our 750 square foot pavilion where we are showcasing over 100 Fresh exhibitors; andcheck out what’s new and exciting from the Fresh Products team.Here’s a sneak peak:We’re introducing the “heart of the store” bakery program which includes everything fromartisanal breads to ready-to-sell cakes and all the cool ingredients and toppings to preparebeautiful desserts that your customers thought they could only get at their favorite upscalerestaurant. There are over 1200 items for you to select from! Alongside the bakery programwill be the in-store fudge program. If you want to create some excitement in your stores,then this is a necessity!Speaking of desserts, we are also showcasing our bulk gelato program – a great way to bring ataste of this traditional Italian treat into your store.In the past couple of years, we’ve been pioneers in bringing the highest quality artisanalcheese to our retail customers – we now offer over 1400 different types of specialty and artisanalcheeses. So be sure to stop in to get a refresher in the Artisanal Cheese Clock program as well asparticipate in the wine and cheese pairing – we’ll have five different wineries there representingsome of the best all natural and organic wines in the industry. And in keeping with the latesttrend of beer and cheese pairing, we’ll also have a beer vendor there introducing their newestseasonal beer.Speaking of Cheese – if you are considering getting into or expanding your currentin-store gourmet cut-and-wrapped cheese program, we have just the solution. <strong>KeHE</strong> hasexpanded our Bulk Cheese offering to over 125 skus of bulk product and we have a staff ofcheese experts to assist in putting together a program specific to your stores’ needs.We’re also showcasing our Kettle Cuisine soup program. You’re probably thinkingthat summer is not the key time for soups. Well, more and more, soup is selling yearround.Don’t miss out on sales! Consumers are more likely to grab freshly preparedsoups during the warmer summer months than the canned ones – especially whenthey are all natural and organic!Finally, we’re re-introducing our own “protein” program. We now have a muchmore expanded selection of specialty deli meats, salumis, and for the MeatDepartment All Natural Duck, Veal, Beef, Chicken Sausages and more!Again, I hope you are reading this at the <strong>KeHE</strong> Summer Selling show so youcan experience the Fresh Products Pavilion first-hand; if you are not, then be sureto connect with your <strong>KeHE</strong> Account Representative to find out more informationabout the programs or you can contact me directly at arn.grashoff@kehe.com75 OnTREND May/August 2013