lEidENSCHaFt - Storck Bicycle GmbH

2010201020112008 Based on the Fascenario 0.7 and Fascenario 0.8 models, the Fascenario 0.7 ISfuselage package (handlebars, stem unit, headset and crankset without chain blades)is developed. The whole package weighs merely 1,550 grams. The Rebelion 1.0 and1.1 MTB frames are now produced using VVC technology. This guarantees extremelyhigh stiffness combined with notably improved comfort. Following in the tracks of thetime-tested Scenario CD1.0 is the new Absolutist 0.9, which receives a new form withthe head tube coasting to 1 ¼” plus oversized chain stays. Markus Storck is recognizedwith the iF Gold Award for the Fascenario 0.7. iF Design Awards go to the Ergo BarEnds, the Rebelion 1.1 and the Fascenario 0.8. Additionally, the Fascenario 0.7 ISreceives the ‘Milestone’ award for the most innovative bike product by ‘Tour’ magazine.In July 2008, the first Storck Store worldwide is opened in Seoul/Korea, where theentire product range of the company is presented in an area of more than 200 squaremeters. By taking this step, Markus Storck turns into reality a marketing and salesconcept that is totally novel in his sector. As early as in November 2008, the next StorckStore is opened, this time in Leipzig/Halle. The groundbreaking ceremony for the newStorck company headquarters in Idstein follows.2009 As the successor model to the Absolutist 0.9, the Absolutist 1.0 with unidirectional(UD) carbon fiber is introduced. The Fenomalist picks up the technicalfeatures of the Fascenario and Absolutist models, including the UD fiber and highstiffness values. The Aero concept is rigorously developed further in the Aero 2.It has integrated brakes, a seat angle adjustment, an adjustable gap betweenthe wheel and frame plus it is focused on Di2 technology. As of the 2009 season,the Power Arms SL are available for the MTB sector as well. The Rebelion 1.3,a hardtail carbon frame featuring UD fiber, complements the MTB range. Thepartnership with Syntace is expanded. In the test by ‘Tour’ in March 2009, Storckwins the constructors’ classification for the third time in succession. In February,the company moves into its new facilities in Idstein. In March, another Storck Storeis opened on the ground floor of the new headquarters. In 2009, Markus Storcksubjects his brand to a complete relaunch. The logo is modernized, the décor andvisual design of the bikes revised as part of an overall concept. Starting in 2009,road bikes of the Storck brand featuring a customized IWC design are offered via therenowned Swiss watch brand IWC.2010 The Fascenario 0.6 combines the top levels of the Fascenario 0.7 IS in termsof engineering design and the technical highlights of the Aero; it features carbonbrakes integrated in the fork and rear triangle. All the cables are completely installedon the inside; the frame is designed for optimum installation of the electronicShimano Di2 gearshift. Based on the Absolutist 0.9, the new Absolutist is developedfurther, with up to 20 % higher stiffness of the head and bearing. The new Scenerooffers good aerodynamics in the lower price range. The Fenomalist Di2 is anextremely stiff carbon race bike with engineering design geared to the use of theelectronic Di2 gearshift by Shimano – interior lines and an inconspicuously locatedbattery. The Adrenalin 1.7 is only identical to its predecessor, the Adrenalin Carbon,in terms of its geometry data. Thanks to VVC technology the 1.7 is stiffer, lighter andmore comfortable. In addition, it features a monocoque rear triangle with the innovative‘Flex Bridge’ in the chain stay plus a redesigned carbon rocker. The MultiroadCarbon is a trekking bike with a carbon frame and fork presented by Storck forthe first time. It also provides the basis for Storck’s first electric bike, the Raddar.Storck Bicycle supports the Tri Team Abu Dhabi around world-class triathlete Faris18