Asia Personal Care & Cosmetics Market Guide 2016
AsiaCosmeticsMarketGuide
AsiaCosmeticsMarketGuide
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• No of Registrants: 44,000 (expected for 2017)<br />
• Product Mix at the trade show: Beauty, cosmetics and skin-care, hair and nail, spa and wellness,<br />
health and nutrition, and weight management.<br />
Beauty Expo ’17, October, Kuala Lumpur (http://www.beautyexpo.com.my/)<br />
• No. of Exhibitors:230 (<strong>2016</strong>)<br />
• No of Registrants: 18,000 (2015)<br />
• Product Mix at the trade show: Health and Fitness, skin-care and spa, hair, nail, makeup and<br />
education, halal cosmetic pavilion, OEM/ contract manufacturing/ private label.<br />
Cosmobeaute 2017, July 17-20, Kuala Lumpur (http://cosmobeauteasia.com/)<br />
• No. of Exhibitors: 253 (<strong>2016</strong>)<br />
• No of Registrants: 12,316 (<strong>2016</strong>)<br />
• Product Mix at the trade show: Beauty Salon and Spa, Hair and Nails, OEM/ contract<br />
manufacturing/ private label, Aesthetic and Wellness.<br />
Regulations, Standards, Customs and Tariffs<br />
Malaysia Import Duties and Sales Tax of <strong>Personal</strong> <strong>Care</strong> and <strong>Cosmetics</strong> Products<br />
HTS Code Description Import Duty (%) Sales Tax (%)<br />
3301 Essential Oils 0 6<br />
330290 Fragrances & Substances Used as Inputs 0 6<br />
3303 Perfumes And Toilet Waters 0 6<br />
3304 Make-Up & Skin-<strong>Care</strong> Preparations 0 6<br />
3305 Hair <strong>Care</strong> Products 0 6<br />
3306 Oral & Dental Hygiene 0 6<br />
3307 Cosmetic & Toilet Preparations, Inc Shaving, Bath Prep and Deodorants 0 6<br />
3401 Soap & Other Products to Wash the Skin 0-20 6<br />
4803 Toilet, Facial Tissue, Towel Or Napkin Stock And Similar Paper, Cellulose Fiber 0-25 6<br />
Wadding And Webs, In Rolls Or Sheets<br />
4818 <strong>Personal</strong> <strong>Care</strong> Wipes, Diapers, Tampons 20-25 6<br />
5601 Sanitary Towels and Napkins 20 6<br />
9603 <strong>Personal</strong> <strong>Care</strong> Brushes: Nail, Shaving, Tooth, etc 5-20 6<br />
9605 Toilet Sets for <strong>Personal</strong> Travel 5 6<br />
9619 Diapers and Fem Hygiene 0-30 6<br />
Source: Royal Malaysian Customs Department<br />
Securing the assistance of an agent or distributor is necessary for market entry into Malaysia.<br />
Notification with the Malaysian Drug Control Authority for most cosmetics and toiletries products is the<br />
next step, and must be done by a Malaysian company/agent/distributor. Once, the product is notified<br />
for importation, the appropriate distribution channels are usually determined by the product target<br />
market. Further, as over 60% of the Malaysian population is Muslim, U.S. companies that intend to sell
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