Creative HEAD October 2017
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INSPIRATION, INNOVATION AND BUSINESS BOOSTING IDEAS TO MAKE COLOUR BIG IN YOUR SALON<br />
COLOUR CONSULTATION<br />
IN ASSOCIATION WITH<br />
{<br />
NEW SERVICES }<br />
METALLICS<br />
EMBRACE<br />
METALLICS<br />
The metallic trend has never been more prominent in fashion and beauty and is now taking over the hair colour industry. L’Oréal<br />
Professionnel is ready with the launch of Majirel Metals – ideal for perfecting your client’s winter look, however daring they feel.<br />
With five high-shine shades – including Silver Star and Pink Ash, boosted in reflects to achieve that polished metallic finish – these<br />
shades provide an intense shot of shine to give a glossy, reflective, on-trend colour. And the excitement doesn’t stop there; there’s a<br />
professional services to excite existing clients and to recruit fashionistas into your salon for some mirror-shine time. The Supernova<br />
Root Smudge service delivers striking dark metallic roots that are smudged to melt into softer gradients of colour.<br />
{<br />
GET THE LOOK }<br />
#We’reLoving<br />
…this beautiful Blushed Blonde Smartbond transformation on by the<br />
#smartsquad at @danielgalvinldn. Want it? Recreate it for your clients<br />
using the following steps:<br />
STEP 1: Freehand balayage the ends using Blonde Studio Platinum<br />
Plus + 40 vol<br />
STEP 2: Using a freehand technique apply DIA LIGHT 8.23 & 5.66<br />
+ 9 vol<br />
STEP 3: Tone globally using DIA LIGHT 10.13 & 5.66 + 9 vol<br />
Go to @lorealpro on Instagram to see more transformations.<br />
Share your own using #lorealprouk #smartbond<br />
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CREATIVE <strong>HEAD</strong>