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Creative HEAD October 2017

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INSPIRATION, INNOVATION AND BUSINESS BOOSTING IDEAS TO MAKE COLOUR BIG IN YOUR SALON<br />

COLOUR CONSULTATION<br />

IN ASSOCIATION WITH<br />

{<br />

NEW SERVICES }<br />

METALLICS<br />

EMBRACE<br />

METALLICS<br />

The metallic trend has never been more prominent in fashion and beauty and is now taking over the hair colour industry. L’Oréal<br />

Professionnel is ready with the launch of Majirel Metals – ideal for perfecting your client’s winter look, however daring they feel.<br />

With five high-shine shades – including Silver Star and Pink Ash, boosted in reflects to achieve that polished metallic finish – these<br />

shades provide an intense shot of shine to give a glossy, reflective, on-trend colour. And the excitement doesn’t stop there; there’s a<br />

professional services to excite existing clients and to recruit fashionistas into your salon for some mirror-shine time. The Supernova<br />

Root Smudge service delivers striking dark metallic roots that are smudged to melt into softer gradients of colour.<br />

{<br />

GET THE LOOK }<br />

#We’reLoving<br />

…this beautiful Blushed Blonde Smartbond transformation on by the<br />

#smartsquad at @danielgalvinldn. Want it? Recreate it for your clients<br />

using the following steps:<br />

STEP 1: Freehand balayage the ends using Blonde Studio Platinum<br />

Plus + 40 vol<br />

STEP 2: Using a freehand technique apply DIA LIGHT 8.23 & 5.66<br />

+ 9 vol<br />

STEP 3: Tone globally using DIA LIGHT 10.13 & 5.66 + 9 vol<br />

Go to @lorealpro on Instagram to see more transformations.<br />

Share your own using #lorealprouk #smartbond<br />

26<br />

CREATIVE <strong>HEAD</strong>

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