BizBahrain Magazine Nov-Dec 2017

Interview | Mohamed Isa
that. They were interested in knowing
more about Bahrain. At the end of each
conversation, they expressed their keen
interest in visiting Bahrain to experience
its culture, heritage and meet its people.
My attendance was a golden opportunity
to promote Bahrain and I am so proud of
the fact that I raised Bahrain’s flag high
in Hollywood.
What is the basis of receiving the Quilly
Award?
There is one basic requirement for
receiving the Quilly Award and that is
to have a book that tops the recognized
bestselling book lists in USA. And
since “The Success Blueprint” topped
two Amazon Bestselling lists, I was
recognized with this award.
What has receiving the award meant to
you?
Receiving this award put more
responsibility on my shoulders. And
the responsibility is crystal-clear: To
motivate the youth in Bahrain and
beyond to be optimistic and motivated
to have ambitious and meaningful
goals in their lives to be the catalysts
for positive change in their respective
communities. In our community,
we need to go beyond the simple
programming of our youth: Study hard.
Graduate. Get a job. Get married & retire!
Life is more than that, where is the spirit
of adventure, discovery, having a rich life
full of experiences and leaving a positive
legacy in the community. This is what I
preach when I speak to the youth in high
schools and universities.
Any new books on the way?
I am finalizing the book covers
and the text layout of my upcoming
book - “Chai Karak: A Customer Service
Story.” It will be published in English in
December 2017 and in Arabic in March
2018. This book provides organizations
and companies with a clear roadmap
to improve their customer service
standards.
As you know, one of the key success
factor and competitive advantages for
any organization is customer service.
To this end, this book has 22 chapters.
Each chapter begins with a quote on
service and ends with three questions
for the readers to reflect on to apply
the concepts to their organizations. In
addition, the book has a section called
“The Chai Karak Manifesto” where I
introduce nine key factors to improve
customer service. The last section of the
book includes a roadmap to creating a
customer-centric culture.
I gave a number of talks on the
concepts introduced in the book and last
month I spoke to Googlers in Googleplex
in California, USA. They loved it!
How did you feel being the only Arab
receiving the award?
Most of the delegates were surprised
that I was from Bahrain and I enjoyed
What do you say to the youth who dream
of their own creative projects?
Start now and never procrastinate.
Many people wait for the “right time” or
the “perfect time” - these concepts do
not exist. The best time is now. Start, try,
learn and enjoy the journey. If you do
not succeed, you learned. If you succeed,
we will all be happy for you and we will
congratulate you. And remember, if you
try, you have 50% chance to succeed. If
you do not, you have already failed.
What advice would you offer?
My advice is to work on your public
speaking and presentation skills because
they will open the doors of success
to you. In addition, I advise them to
familiarize themselves with the various
programs offered by TAMKEEN and
take part in the Annual Youth Startup
Competition as they will learn a great
deal about how to start a new business.
Last words?
I always considered myself the
- Unofficial Ambassador of Bahrain -
during my various travels and when
receiving international guests. This will
always be a great motivator to achieve
more and more to raise the flag of
Bahrain so high in the sky. I am working
with a private organization to produce
marketing media to promote Bahrain as a
preferred Foreign Direct Investment (FDI)
destination and this would be my biggest
gift to the Kingdom.
November-December 2017
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