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How to<br />

conquer your<br />

shopping<br />

£<br />

addiction<br />

£<br />

Compulsive spending can lead to psychological problems, relationship<br />

difficulties, and serious debt. If you find it hard to resist temptation, here are<br />

some strategies to help control your urge to splurge<br />

Writing | Wendy Gregory Illustrating | Rosan Magar<br />

Addiction is defined<br />

as a compulsive<br />

engagement in<br />

rewarding behaviour,<br />

despite adverse consequences.<br />

A bit of retail therapy might not<br />

be the first thing that springs to<br />

mind when you hear this, but<br />

thanks to apps, instant pay, and<br />

targeted advertising, shopping<br />

is easier than ever, and most of<br />

us occasionally make impulse<br />

buys – especially during the<br />

sales. Often, we regret it when<br />

we get home, realising we’ve<br />

wasted money on something we<br />

don’t need. But for an addict,<br />

shopping can be used to avoid<br />

feelings of depression, anxiety,<br />

low self-esteem, or boredom.<br />

The act of buying something,<br />

in a shop or online, produces<br />

a surge of adrenaline and<br />

dopamine, making it feel<br />

exciting and pleasurable. It can<br />

also relieve anxiety and stress,<br />

but only temporarily. Soon after,<br />

the shopping addict is likely to<br />

experience guilt and shame,<br />

leading to further low mood and<br />

anxiety. As with all addictions,<br />

it’s usually a secretive activity.<br />

There will be a progressive loss of<br />

control, and increasing compulsive<br />

buying, even though the addict<br />

knows it is causing them problems.

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