ONBOARD Magazine summer 2021
The magazine is published quarterly and is the only publication aimed purely at the superyacht professional on the Mediterranean. Produced here on the Côte d’Azur, ONBOARD is a B2B industry magazine with a consumer feel. Designed to be entertaining and informative in equal balance, ONBOARD is packed with varied articles on superyacht paint & coatings, crew training, essential refit services, crew uniforms, shipyards, the very best superyacht chase boats, product launches and features from leading industry experts on relevant superyacht matters. If you need to get your products and services in front of the right crew and industry buyers, then talk to us.
The magazine is published quarterly and is the only publication aimed purely at the superyacht professional on the Mediterranean. Produced here on the Côte d’Azur, ONBOARD is a B2B industry magazine with a consumer feel. Designed to be entertaining and informative in equal balance, ONBOARD is packed with varied articles on superyacht paint & coatings, crew training, essential refit services, crew uniforms, shipyards, the very best superyacht chase boats, product launches and features from leading industry experts on relevant superyacht matters.
If you need to get your products and services in front of the right crew and industry buyers, then talk to us.
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Crazy in love
with the coast
WHY BEYONCE’S LOVE OF YACHTS IS ACTUALLY A
GLANCE BACK TO SIMPLER TIMES GROWING
UP NEAR THE TEXAS COAST
WORDS: FRANK GRICE
When Beyonce and Jay-Z hit the
headlines in 2018 when spotted
out on one of the most prestigious
yachts in the celebrity world, an
assembled gathering of red top editors and magazine
gossip page correspondents seemed so intent
on reporting stats, figures and numbers that
they passed up the opportunity to celebrity the
real matter at hand. Namely, the fact that the
world’s most famous pop couple had ascended to
true nautical royalty, and with it, an appreciation
of the open seas.
For so long, the Marmite pair had been fulcrums of
the New York and LA celebrity elite, rarely swaying
from the comfort and security of a glamorous world
which, thanks to no small amount of hard work,
dedication and talent, was paying back big time.
Yet the press still obsessed over the big numbers
– the immaculate Lürssen Kismet yacht that the
opulent couple had chartered is the property of
businessman and sports tycoon Shahid Khan.
Some had the 312ft, seven-bedroomed, Reymond
Langton-designed floating mansion at $200m,
others moved it closer to $300m; while the cost
to charter it was speculated to be anything from
$1.2m to $1.8m per week.
What’s clear is that with the couple’s combined
earnings last year topping $150m, they and
their three children could relax on the palatial
yacht knowing that they were undertaking the
ultimate test run. And the reports from R‘n’B
star Beyonce suggested she was overflowing with
excitement over Kismet in much the same way as
was the Jay-Z-branded Ace of Spades champagne
pictured on board. “My knowledge begins and
ends at entertaining, looking after my guests and
ensuring everyone is having a good time,” said the
39-year-old in a way that was understated in one
instance, and perfectly respectful of an incredible
piece of nautical engineering in the other.
Perhaps the couple’s love of that particular yacht.
The former Destiny’s Child singer couldn’t have
picked a better named vessel – Kismet meaning
‘destiny’ in Khan’s native Urdu.
ONBOARD | SUMMER 2021 | 25
Change language