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Eastern Iowa Farmer Fall 2021

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growing local<br />

“We have raised cattle for a<br />

long time. We understand<br />

how to feed them out and<br />

get them to grow quickly and<br />

efficiently, and from there we<br />

load them onto one of our<br />

semis and take them to be<br />

processed. We never spent<br />

a lot of time considering what<br />

happened after that step.”<br />

— Andrew Naeve<br />

The 15,000-square-foot plant will<br />

provide food for consumers, retailers,<br />

restaurants, grocery stores, and food<br />

distributors.<br />

Their first step was research.<br />

“We spent a lot of time just looking<br />

at things online and talking to people in<br />

the industry,” Andrew Naeve said. “One<br />

of our earliest conversations was with a<br />

professor from Cornell’s meat science<br />

program. We knew we had some serious<br />

gaps in our knowledge of what it would<br />

take to pull something like this off, and<br />

so we made sure to put in the time early<br />

on to answer those questions.”<br />

Those questions included things like<br />

how meat actually is processed inside<br />

a packing facility and what is needed<br />

to properly handle, store, and ship that<br />

meat.<br />

“We have raised cattle for a long<br />

time,” Naeve said. “We understand how<br />

to feed them out and get them to grow<br />

quickly and efficiently, and from there<br />

we load them onto one of our semis and<br />

take them to be processed. We never<br />

spent a lot of time considering what<br />

happened after that step.”<br />

Figuring out that next step took hours<br />

that included looking up consultants and<br />

considering how to design a business<br />

plan. The family was fortunate enough<br />

to find a consultant with the guts to tell<br />

them not only the parts of the plan he<br />

thought would work, but also the parts<br />

that would not.<br />

“The internet is really good at showing<br />

you professionals who will sugar coat<br />

things. We didn’t want that. We wanted<br />

someone who would tell us honestly if<br />

something was not going to work before<br />

we spent a lot of time and money on it,”<br />

Naeve said. “We knew this was crucial<br />

to our success and we were lucky<br />

enough to find someone who not only<br />

has been with us since the beginning,<br />

but who has agreed to stay with us for at<br />

least the first three to five years after we<br />

get up and running.”<br />

Making the process transparent to<br />

all the major parties involved was crucial<br />

in moving forward. Once an initial<br />

business plan was developed, the family<br />

took the proposal to its team of legal and<br />

2498 340th Ave.,<br />

DeWitt, IA 52742<br />

Planting • aPPlication • Harvest • Data ManageMent<br />

grain Bin Monitoring • Water ManageMent<br />

Pictured: Mike Hofer (left) and Michael Schaeffer (right)<br />

563-659-3040<br />

800-872-3040<br />

86 <strong>Eastern</strong> <strong>Iowa</strong> <strong>Farmer</strong> | <strong>Fall</strong> <strong>2021</strong> eifarmer.com<br />

<strong>Eastern</strong><strong>Iowa</strong><strong>Farmer</strong>_<strong>Fall</strong><strong>2021</strong>.indd 86<br />

9/15/21 10:25 am

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