ipro 356: plug-in hybrid electric vehicle - Community List - Illinois ...

Isopomoto IIT EnPRO-356, Fall 2006
fixed and variable, include rental space, utility, raw material and shipping, wages, legal
and other expenses. Therefore, our company needs to secure a substantial portion of the
startup cost through a combination of public and private funds, both in grants and loans,
along with investment.
B. Federal Regulations
Another great concern deals with regulations and standards from the federal and state
government. For a start-up company, quality standards may be hard to obtain initially.
Therefore, to avoid any possible legal issues, our lawyers are to review all pertinent legal
codes to make sure our company complies fully with all levels of regulations. The
enforcement is delegated to our quality control team, who are in charge of ensuring our
products meet the set standards. Isopomoto‘s reputation relies on product quality and
must be taken very seriously.
C. Patents
Isopomoto must ensure that it does not infringe on existing patents. To protect the
company from competition and allow for sustainable developments, we will patent our
technology. Having patents will help to maintain our unique approach and distinguish
ourselves from the competition.
D. Dramatic Change in Fuel or Electricity Prices
If fossil fuel prices were to drop dramatically while electricity prices hike up, the
plug-in hybrid approach will be challenged. However, due to the limited resource of
fossil fuels, this is unlikely to happen. Even in the scenario that new oil deposit fields are
discovered, the price of electricity is expected to drop alongside with fossil fuels, since
the latter are typically the primary source for electricity generation. It is therefore,
expected that the drop in electricity price will compensate for the drop in fossil fuel price.
In this case, PHEVs would still remain competitive in terms of fuel economy and
emissions reduction.
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