Corporate - Macquarie

10
STRATEGY AND DEVELOPMENT
ENSURING GREATER COMFORT
AND SAFETY
The economic and financial
crisis had a limited effect on
overall traffic, which rose by
0.3% in 2009 thanks to the
increase in light vehicle traffic
from the summer onwards.
This slight increase
nevertheless masks a fall of
over 12% in the use of the
network by heavy goods
vehicles.
The number
of injury
accidents fell
by nearly
2009 AnnuAL REPORT APRR
17% in 2009;
The four major objectives in APRR’s
strategy – improved safety, network
development, increased level of services
offered and improved economic
performance – were actively pursued.
In 2009, the Group entered a new toll
plaza modernisation phase with the very
promising experiments carried out using
drive-through technology.
Increased
safety
2009 confirmed the fall noted in 2008
of accident levels on the network. The
number of injury accidents fell by nearly
17%, and the number of deaths on
the network as a whole remained stable
following the considerable reduction of
45% seen in 2008 when compared with
2007.
Safety remains a central concern for
the APRR group, and significant
improvements were made in 2009 with
nearly
43%
the widening to 2 x 3 lanes of the of
the A31 motorway between Beaune and
Langres and of an 18-kilometre section of
the A36 between Belfort and Montbéliard.
Apart from these investments designed
to improve critical areas, a large number
of concrete actions, including awareness
campaigns, were instigated to act on
events in real-time.
Enhanced
services
Our determination to provide excellent
service is fundamental to the profession
and to its future development. It also
forms the basis for our relationships with
customers and our commitments made to
the conceding State, and structures all the
Group’s activities. This is illustrated,
among other things, by the enhancement
of the offer aiming to better meet
customer requirements:
of transactions in 2009 were carried
out using the electronic toll system.