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Rapport annuel - Kinepolis Group

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<strong>Kinepolis</strong> Cinéma<br />

7. BI 2 OS<br />

Customer<br />

Increase # public<br />

Phase 2<br />

Guarantee the ultimate cinema experience<br />

Financials<br />

Phase 3<br />

Optimal use of<br />

geographical opportunities<br />

Optimal use of<br />

multifunctional cinema centers<br />

Phase 2<br />

"<strong>Kinepolis</strong> wants to offer the ultimate cinema experience<br />

to the big public - with emphasis on the family character<br />

- and to specific customer groups in safe<br />

European multifunctional customer-focused<br />

cinema centers in a long-term profitable and highly<br />

qualitative manner through an innovative and<br />

personalized approach"<br />

Phase 2<br />

Focus specific<br />

Increase customer groups<br />

safety on site<br />

Phase 2<br />

Improve<br />

stakeholder value<br />

Human resources<br />

Operations<br />

30

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