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SOUTH WEST
– WINE ROUTE –
Vinovalie boasts around fifteen chateaux, including Château Les Bouysses in Cahors,
which will become one of the group’s wine tourism destinations over the next few years
compromising the ripeness and aromatic expression of
the fruit is not an option. Introducing Sauvignon Gris
and Ugni Blanc has therefore been a game-changer.
“They add freshness and acidity, reinstating the style
of wines we produced twenty years ago”.
Fabien Castaing’s keenness to innovate can be seen
in his recently-built cellar door facilities, designed
to welcome private customers. He has given himself
two years to develop wine tourism experiences by
opening a gîte and introducing activity trails. Sensing
a change in consumer trends, in spring 2021 he joined
the digital revolution, launching his own e-commerce
website. Standing still is something Castaing is
incapable of – he even ventured into the American
market in 2020, right in the midst of the Covid crisis.
“And it’s doing pretty good”, he smiles.
STAGE 2: CAHORS
VINOVALIE IS PLAYING AT HOME, IN CAHORS,
FRONTON AND GAILLAC
Solidarity, mutual aid, team spirit... that Vinovalie’s
values should resonate with those of rugby, a staple of
South-West France, is no accident. Here, the concept
of group becomes highly significant – Vinovalie
SPRING 2021 GILBERT & GAILLARD - THE FRENCH EXPERTS ON WINE 13