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CHAMPAGNE<br />

– FUTURE –<br />

where the Cistercian monks from Molesmes Abbey came<br />

to eat. From this, they have created a brand: La Pitancerie.<br />

As a reminder, a ‘pitance’ is the medieval term for the food<br />

ration required for a day. So why the decision to start up<br />

on their own? To work the land, farm the vineyards and<br />

make their own Champagne, but also to sell it, explains<br />

Julien. The 40-year-old and his wife decided to take a<br />

family gamble, one that also includes their children. The<br />

vineyard is being renewed with new plantings, mostly<br />

Pinot noir but also Pinot blanc. “We mustn’t make the<br />

same mistakes that were made 30 years ago!” The weather<br />

was equable in 2020 and very few inputs were needed.<br />

Julien has an annual growth plan of 20%, and intends to<br />

eventually switch to biodynamics. A former chef, he sells<br />

through a network of contacts in the hospitality industry<br />

and overseas, and is unable to keep up with demand for<br />

his Extra Brut, Brut and zero dosage Champagnes. “You<br />

don’t have to sit down to drink a glass, nor is food a<br />

necessity!” claims Julien.<br />

Jules and Alex Dautel: the namesake estate has also<br />

been created for them<br />

CHAMPAGNE VIRGINIE T -<br />

STARTING UP AS A NEGOCIANT<br />

Virginie and her son Ferdinand have a double Champagne<br />

ancestry – they come from the Taittinger family (hence<br />

the ‘T’ in their brand), and from the family that owned<br />

Piper-Heidsieck for over a century. In 2008, the twosome<br />

decided to take the plunge and applied for a negociant<br />

or wholesaler’s licence. Although they own a few plots<br />

of land in Verzy and Mailly, they mostly buy grapes from<br />

winegrowers and make their own Champagnes.<br />

Their winery is in Sillery, on the Montagne de Reims,<br />

where they make 21 different blends. Mother and son<br />

are in charge. “We have a very different palate”, explains<br />

Ferdinand. «Mum, who worked for Taittinger for 25 years,<br />

where Chardonnay is king, developed a taste for Pinot<br />

noir as a reaction to this. Pinot noir is rich, powerful<br />

and indulgent. I prefer the minerality and finesse of<br />

Chardonnay. In 2014 we made our first Blanc de Blancs”.<br />

The nuance is a good match for the different generations<br />

of customers, who range in age from 40 to 70, says<br />

Ferdinand. But they both enjoy Champagnes showing<br />

brioche notes. All their wines are at least 6 years old so that<br />

they develop these aromas through autolysis in the bottle.<br />

They have around 350,000 bottles in stock. Sales started<br />

in a growing family circle, but then they gradually reached<br />

Virginie and Ferdinand Pougatch-Taittinger<br />

SPRING 2021 GILBERT & GAILLARD - THE FRENCH EXPERTS ON WINE 39

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