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ITC Barcelona®
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ITC Be ngu iat Condensed ®
To ny Stan/Joel Kaden 1974
Edward Bengu iat 198 1
Linotyp e AG 1974, 1982
Edwa rd Beng u iat 1977
Edward Bengu iat 1978
rif Serifs
are the terminals of letter strokes. Theories of the origins of serifs lead back to the inscribed monumental
characters chiseled into stone during early second-century Rome. Some contend serifs were a deliberate
and contrived addition to carved letterforms. Others suggest that when stonecutters drew letters with a brush
on stone, their calligraphic strikes left serif-like terminals that were incorporated into the final incised lettering.
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Excellence in typography is the result of nothing more than an at Excellence in typography is the result of nothing more than an att
titude. Its appeal comes from the understanding used in its plann itude. Its appeal comes from the understanding used in its plann
ing; the designer must care. In contemporary advertising the per ing; the designer must care. In contemporary advertising the perf
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mes from the understanding used in its planning; the designer must care. In contem
porary advertising the perfect integration of design elements often demands unorth
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e. Its appeal comes from the understanding used in its planning; the d al comes from the understanding used in its planning; the designer must care. I
esigner must care. In contemporary advertising the perfect integration n contemporary advertising the perfect integration of design elements often dem
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ude. Its appeal comes from the understanding used in its plannin itude. Its appeal comes from the understanding used in its planni
g; the designer must care. In contemporary advertising the perfect ng; the designer must care. In contemporary advertising the perf
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Excellence in typography is the result of nothing more than an attitude. Its app
eal comes from the understanding used in its planning; the designer must car
e. In contemporary advertising the perfect integration of design elements ofte
Excellence in typography is the result of nothing more than an attitude. Its appeal c
omes from the understanding used in its planning; the designer must care. In conte
mporary advertising the perfect integration of design elements often demands uno
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Excellence in typography is the result of nothing more than an att Excellence in typography is the result of nothing more than an att
itude. Its appeal comes from the understanding used in its plann itude. Its appeal comes from the understanding used in its planni
ing; the designer must care. In contemporary advertising the per ng; the designer must care. In contemporary advertising the perf
24 Serif www.itdonts.com
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Book Book Italic Medium Medium Italic Bold Bold Italic
Excellence in typography is the result of nothing more than an attitude. Its app
eal comes from the understanding used in its planning; the designer must car
e. In contemporary advertising the perfect integration of design elements ofte
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Book Book Italic Medium Medium Italic Bold Bold Italic
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