PGP Handbook - Institute of Public Enterprise

Operations Electives
O1 Supply Chain Management 3
O2 Total Quality Management 3
O3 Management of Service Operations 3
O4 Technology Management
Systems Electives
3
S1 Relational Database Management
System
3
S2 Management Information System 3
S3 e- Business 3
S4 Data Warehousing & Business
Intelligence
Marketing Electives
3
M1 Services Marketing 3
M2 Consumer Behaviour & CRM 3
M3 Strategic Marketing 3
M4 Sales, Distribution & Retail Management 3
Semester-IV
Code Subject Credits
401IB Commodity Trading & Price Risk
Management
2
402IB Innovation Management 3
403 Long term Project 5
Total Credits 10
Post-Graduate Diploma in Management-
Biotechnology
Recent advances in life sciences have brought
about a revolution and transformation of the biotechnology
industry. From agricultural and environmental
to pharmaceutical and healthcare products and services,
these industrial sectors represent one of the
largest and most steadily growing building blocks of
the global economy. Their social impact is overwhelming,
generating tremendous progress in quality of life,
but also need strong reactions that need responsible
management based on solid ethical principles.
The Post Graduate Diploma in Management
– Biotechnology (PGDM-BT) was approved by All
India Council for Technical Education (AICTE) and
is designed to provide the students with the knowledge
and skills necessary to face the challenges and seek
the business opportunities. This innovative two year
full time program consists of four semesters including
project work(s) and combines general business
fundamentals with specific industry knowledge that
will help them excel in any position within the
industry in general and biotechnology industry in
particular. The many and varied networking opportunities
which are incorporated in this program, arise
from the diversity of the peers, interactions with
industry leaders, world-renowned faculty members
and a close link with the biotech academic and
business community.
The syllabus is designed keeping in view of the
recent developments in industry and industry needs.
However, the subjects and number of credits might
change whenever necessary based on the currency
and industrial demand.
The “Post-Graduate Diploma in Management
– Biotechnology” (PGDM-BT)” is a two-year full time
program approved by AICTE, Govt. of India. The
course offers a lot of scope and advantage to the
students in terms of career prospects, enhancement
of biotechnology industrial knowledge and
applications.
Objectives
n To facilitate accelerated learning in emerging areas
of Biotechnology and Business Management.
n To provide trained post graduates to meet the
needs of biotechnology industry.
n To integrate the principles of management in the
science of biotechnology.
Institute of Public Enterprise – PGP Student Handbook • 17