Annual report - About TELUS

Internet, we bridge the gap and help our customers benefit from the new tools and technologies
in ways that enable them to reduce costs, be more productive and reach new customers.
We’ll provide integrated end-to-end solutions to meet their needs. We’ll develop new and
effective distribution and sales channels to better reach and deliver those innovative solutions.
And, we’ll enhance customer care to give customers the support and service they need.
> Leveraging our Strength in the West
In 2000, about 20 per cent of TELUS’ total revenue came from small and medium businesses
and the bulk of new revenue growth came from new data and IP services. Also in 2000, our
B.C. customers were introduced to IntelliRoute ®, a family of enhanced business services
designed to help businesses improve service, reduce costs and increase customer knowledge.
We will grow our relationship with and revenue from existing customers by providing a broader
set of data and IP products designed to support their business success.
> Capturing Market Share in Eastern Markets
We’re building a critical mass of customers in Central Canada and are developing an attractive
product offering that provides integrated solutions. We’ll lever the branding support, distribution
and customer relationships of TELUS Mobility to build a strong presence for TELUS Business
Solutions. Our plan is to serve this market with a focused set of data and e-commerce products
that leverage our growing network capabilities.
> Developing our People
A priority for our employees is to gain a solid understanding of the unique strengths and challenges
of small and medium businesses. We’ll also focus on effectively reaching our customers and
delivering solutions in ways that ensure ongoing customer support.
Swift service through high-speed connectivity. That’s one of the benefits the Alberta Motor
Association (AMA) enjoys now that they subscribe to TELUS Ethernet ADSL, a managed Wide
Area Networking solution.
According to AMA Director of Information Technology, Martin Kempton, “All our customers have benefited since we implemented
ADSL services. With bandwidth capacity up to six Mbps for connections to our centre locations, our terminal and print traffic is transmitted
over the network more quickly, resulting in better service at our front counters. When our staff need to investigate travel
options over the Internet – such as hotels, tours, or other related travel material – the fast download times allow us to provide those
answers while the customer is still in our office.”
TELUS also manages the network for the AMA, providing network monitoring and support 24/7. This proactive monitoring means that
any network problems are identified and dealt with immediately.
“With TELUS managing the network, they are quick to notify us when problems occur,” says
Kempton. “And any problems seem to be resolved faster than with our previous unmanaged
network. We anticipate that our fast, consistent service will appeal to our existing customers,
and allow us to attract new members.”
Martin Kempton, director of information technology, Alberta Motor Association
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business solutions
From a base of 250
thousand customers we plan to rapidly expand eastward