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Small Business Development<br />

Entrepreneurial Certificate Program<br />

Gloucester County College, in conjunction with The New Jersey Small Business Development Center, is pleased to offer the<br />

Entrepreneurial Certificate program. This certificate program is designed to give an entrepreneur or a prospective entrepreneur<br />

the tools and understanding needed to successfully start and run a business. Students who complete this program will receive a<br />

certificate issued by GCC and the NJ Small Business Development Center, Rutgers University Camden.<br />

This 30-hour program covers a wide variety of topics on starting a small business. Completion of the following courses is<br />

required in order to qualify for this certificate:<br />

Starting a Business from A-Z Marketing Research and Strategies Business Ownership: Contracts and<br />

Recording Business Transactions Understanding Financial Statements Agreements<br />

Financing a Small Business Writing a Business Plan<br />

Starting a Business from A-Z<br />

This course is designed for entrepreneurs<br />

intending to start or have recently started<br />

a small business. It examines legal forms<br />

of doing business in New Jersey, how to<br />

register a business, setting up bookkeeping<br />

records, federal and state taxation, payroll,<br />

insurance and licensing.<br />

$115 SBA-140-01<br />

Thur., Sept. 6 & 13, 6–9 pm<br />

SBA-140-02<br />

Thur., Nov. 15 & 29, 6–9 pm<br />

Recording Business<br />

Transactions<br />

This is a practical application class<br />

designed to teach the business owner how<br />

to record specific transactions in a manual<br />

record keeping system. Disbursement and<br />

sales journals will be prepared as well as<br />

accounts receivable and accounts payable<br />

ledgers. Sample transactions will be used<br />

to generate business activity through the<br />

end of an accounting period and will result<br />

in the creation of financial statements.<br />

$60 SBA-146-01<br />

Thur., Oct. 11, 6–9 pm<br />

Financing a Business<br />

One of the primary challenges facing a<br />

new business is obtaining the necessary<br />

funding to start or expand. This course<br />

explains the criteria used by lenders to<br />

evaluate a potential borrower. Sources<br />

of financing will also be explored,<br />

including bank and non-bank lenders, e.g.<br />

the Small Business Administration (SBA)<br />

micro-lenders, venture capitalists and<br />

others. The borrowing basics will be<br />

directly tied to the contents of a business<br />

plan/loan proposal.<br />

$60 SBA-142-01<br />

Thur., Oct. 4, 6–9 pm<br />

Marketing Research and<br />

Strategies<br />

Examine in detail the two critical aspects<br />

of marketing. The first session will focus<br />

on marketing research techniques and<br />

tools. This program is for new and existing<br />

businesses. The second session covers<br />

strategies and actions you can take to<br />

market your business. (The second session<br />

of this program is the equivalent to<br />

Successfully Marketing Your Small Business.)<br />

$115 SBA-143-01<br />

Thur., Oct. 18 & 25, 6–9 pm<br />

Understanding Financial<br />

Statements<br />

Gain an understanding of basic business<br />

financial statements (balance sheet, income<br />

statement and statement of cash flow).<br />

The class will demonstrate how the review<br />

and analysis of the financial statements can<br />

provide you with the information needed<br />

to improve profitability and/or grow your<br />

business. Detailed discussion of revenues<br />

and expense items, forecasting and trend<br />

analysis will be included.<br />

$60 SBA-144-01<br />

Thur., Nov. 1, 6–9 pm<br />

Complete the Small Business<br />

Development Entrepreneurial<br />

Certificate programs and<br />

earn GCC college credits.<br />

See page 14 for more information.<br />

Business Ownership, Contracts<br />

and Agreements<br />

This class provides a basic understanding<br />

of business contract law with an overview<br />

of the different types of contracts<br />

(employment, supplier, customer), with<br />

a description of situations requiring<br />

attorney consultation. Topics include:<br />

legal structures, partnerships and<br />

partnership agreements, corporation<br />

and shareholder agreements.<br />

$60 SBA-145-01<br />

Thur., Nov. 8, 6–9 pm<br />

Writing a Business Plan<br />

Successful businesses start with a strong<br />

business plan. Comprehensive business<br />

plans include financial projections, an<br />

industry analysis and a complete marketing<br />

plan. A business plan demonstrates the<br />

viability of the business and communicates<br />

a person’s ability to manage the business.<br />

This course introduces the format of a<br />

business plan, the information that should<br />

be included and most importantly where a<br />

person will find the appropriate information<br />

to create a business plan. (No business plan<br />

need be created at this point. That will<br />

occur at or after the one-on-one counseling<br />

session, since the groundwork has been laid<br />

in this program.)<br />

$115 SBA-141-01<br />

Thur., Sept. 20 & 27, 6–9 pm<br />

SBA-141-02<br />

Thur., Dec. 6 & 13, 6–9 pm<br />

small business development<br />

To Register by phone: 856-415-2217 31

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