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Annual Report - BNP Paribas

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½ Les Colporteurs<br />

The history of the modern circus troupe Les Colporteurs is linked to the history<br />

of its creator, Antoine Rigot. Ever since he fi rst stepped onto a steel cable<br />

with his wife Agathe Olivier, this tightrope walker has never looked back. This<br />

demanding, lyrical activity has become his lifeblood, source of strength, and<br />

way of life, and his work has had a signifi cant impact on the history of contemporary<br />

circus. In 2007, the <strong>BNP</strong> <strong>Paribas</strong> Foundation sponsored the troupe’s<br />

new performance, Fil sous la neige, featuring three musicians and seven<br />

tightrope walkers. The show was once again an enormous success, performances<br />

were scheduled at more venues, and, thanks to the Foundation,<br />

new artistic creations took shape. In addition to touring and producing,<br />

Les Colporteurs are also working on setting up a centre that will offer opportunities<br />

for training, research, production, as well as performances. This<br />

centre is scheduled to open in 2008.<br />

Medical research and volunteer activity<br />

As part of its support for healthcare and research, the <strong>BNP</strong> <strong>Paribas</strong> Foundation<br />

assists researchers and physicians working in both medical research and<br />

applied clinical research. In this area, the Foundation works with pre-eminent<br />

scientifi c institutions to select benefi ciaries. Funding generally takes the form<br />

of multi-year grants which are awarded to new research projects.<br />

As part of its volunteer efforts, the <strong>BNP</strong> <strong>Paribas</strong> Foundation has been involved<br />

in a number of pilot projects aimed at promoting social cohesion and<br />

combating all forms of exclusion. These include Projet Banlieues, launched<br />

at the end of 2005, and the “Coup de pouce aux projets du personnel”<br />

programme, which in four years has helped fund associations in which<br />

employees are involved on a personal basis.<br />

Two successful years for Projet Banlieues<br />

At the beginning of 2006, with the support of its Foundation and the collaboration<br />

of its retail banking network in France, <strong>BNP</strong> <strong>Paribas</strong> launched the ambitious<br />

Projet Banlieues project. With a budget of EUR 3 million over three years,<br />

this project is dedicated to creating jobs and cultivating social cohesion in<br />

disadvantaged neighbourhoods, as well as to tutoring students in diffi culty.<br />

Projet Banlieues focuses on three main areas: supporting economic<br />

development and business creation through microcredit with ADIE (see<br />

above “Microcredit: a commitment in favour of social integration”); tutoring in<br />

disadvantaged areas in partnership with AFEV (see above “Partnerships that<br />

nurture culture and education”); and supporting community projects by local<br />

associations (see above “Solidarity and outreach programmes”).<br />

<strong>BNP</strong> <strong>Paribas</strong> <strong>Annual</strong> <strong>Report</strong> 2007 /////// Corporate social responsibility<br />

<strong>BNP</strong> <strong>Paribas</strong> Foundation:<br />

Grand Mécène prize<br />

from the French<br />

Ministry of Culture and<br />

Communication<br />

In 2007, the <strong>BNP</strong> <strong>Paribas</strong><br />

Foundation was awarded<br />

the Grand Mécène (literally:<br />

“major sponsor”) prize<br />

by the French Ministry of<br />

Culture and Communication<br />

for its longstanding<br />

commitment to corporate<br />

sponsorship. The award<br />

was presented to Baudouin<br />

Prot, and the <strong>BNP</strong> <strong>Paribas</strong><br />

Foundation was praised for<br />

the impact of its far-ranging<br />

patronage policy, which has<br />

been in place since the early<br />

1980s.<br />

<strong>BNP</strong> <strong>Paribas</strong> Real Estate:<br />

a patron of architecture<br />

As the benchmark player in<br />

corporate and residential<br />

real estate services in<br />

Europe, <strong>BNP</strong> <strong>Paribas</strong> Real<br />

Estate has launched a<br />

patronage programme<br />

to support architecture.<br />

To get the programme<br />

underway, the entity<br />

sponsored the fi rst major<br />

exhibition organised by the<br />

Cité de l’architecture et du<br />

patrimoine at the Palais<br />

de Chaillot in Paris, called<br />

Avant après ou l’architecture<br />

au fi l du temps (Before and<br />

After: Architecture Through<br />

Time).<br />

116_117

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