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County Durham Local Teenage Pregnancy Strategy - Full Document

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LOCAL MEDIA CAMPAIGN – THREE YEAR ACTION PLAN<br />

S.E.U.<br />

Action<br />

Point 16<br />

S.E.U.<br />

Action<br />

Point 17<br />

S.E.U.<br />

Action<br />

Point 17<br />

1.Get young<br />

people to<br />

seek advice<br />

– local<br />

campaign<br />

2.Get young<br />

people to<br />

seek advice<br />

– local<br />

campaign<br />

1. Develop checklist/<br />

Directory of Services<br />

for professionals<br />

2. Develop Directory<br />

of Services for young<br />

people<br />

1. Publicity 1. Seek print media<br />

coverage<br />

1. Publicity Develop SSD Website<br />

for professional re:<br />

Tackling <strong>Teenage</strong><br />

<strong>Pregnancy</strong> Links to<br />

relevant<br />

documents/directory<br />

for services for<br />

professional use<br />

1. 2001 /2002<br />

2. 2002<br />

51<br />

1. <strong>Teenage</strong> <strong>Pregnancy</strong> Coordinator<br />

& Media Forum<br />

2. <strong>Teenage</strong> <strong>Pregnancy</strong> Coordinator<br />

& Media Forum<br />

1. 2001 1. <strong>Teenage</strong> <strong>Pregnancy</strong> Coordinator<br />

& Communications<br />

Lead<br />

1. 2001 to 2002 1. SSD Communications/<br />

I.T. Lead<br />

1. Use that produced for Sexwise<br />

database initially<br />

2. Sexual Health Outreach<br />

Workers & Voluntary Sector will<br />

have links with young people<br />

1. Use to launch strategy & at<br />

intervals to maintain the profile of<br />

Tackling <strong>Teenage</strong> <strong>Pregnancy</strong><br />

1. Can link with website produced<br />

by <strong>County</strong> Communications Lead

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